Oh thanks, another towel… No, here a selection of beach towels that won’t just be thrown at the back of the cupboard straight after Christmas.

Maslin & Co. zebra

This zebra-inspired design from Maslin & Co is crafted out of 100 per cent cotton and imitates the shape of a zebra hide – as opposed to your hum-drum rectangular sorts – to fit two sunbathing babes. And it all comes neatly packaged in a genuine leather holster. From $225.

Versace Medusa

For those who enjoy the finer things in life and a penchant for the understated, this soft block-colour design features both Versace’s signature logo pattern and revered quality – a stylish addition to your beach bag. Also available in yellow. From $229.

Missoni Lara

With Missoni’s knack for quality and patterns, this colourful design ought to brighten any weekend spent at the beach this summer. Made in Italy from deliciously soft cotton, it’s available in both blue and pink colour waves. From $255.

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