A new partnership between the Australian government and First Nations tourism representatives will benefit Aboriginal-owned businesses and visitors alike.
Cultural experiences are often a top priority for visitors travelling to and around Australia. And with over 250 Indigenous Nations within the country, there’s an incredible diversity and richness of Aboriginal culture to learn about and experience first-hand. Now, a new First Nations tourism partnership is set to champion Aboriginal tour operators and open doors for visitors to connect with Indigenous culture.
What is the First Nations Visitor Economy Partnership?
The First Nations Visitor Economy Partnership is a collaboration between the Australian government and First Nations tourism representatives from every state. The partnership sees the establishment of an independent First Nations tourism body to provide leadership and guidance on Aboriginal tourism offerings.
When leading tours, Victor Cooper draws on his 25-plus-year tenure as one of Kakadu’s original park rangers. (Image: Tourism NT/Ayal Aboriginal Tours)
“The partnership is about working collaboratively to provide a unique, potentially life-changing experience for travellers that they’ll remember forever," says Paul Ah Chee, a Yankunytatjara, Wankangurru and Arrernte man and director of NT Major Events. The partnership will focus on developing and promoting First Nations tourism products across Australia. “It will build on entities that already exist, providing more opportunities and support for First Nations tourism operators," says Paul.
Indigenous tourism is a strong part of the tourism economy, and demand for it is only growing. In fact, the Indigenous tourism sector is projected to contribute $67BN USD to the global economy by 2034, according to The World Travel & Tourism Council. The goal of the partnership is to distribute this demand across Australia, enriching communities and offering visitors a more diverse range of cultural experiences.
Guide Rosanna Angus of Oolin Sunday Island Cultural Tours won Top Tour Guide in the Qantas Australian Tourism Awards 2023. (Image: Tourism Western Australia)
“[The tourism offerings] can be broadened out, says Paul. “In the NT, we’ve got a really functional Aboriginal tourism committee. Other states and territories are in a bit more of an infancy stage [in terms of the structures to support First Nations operators]. So the partnership can really provide broader and higher level advocacy for Aboriginal tourism on a national scale".
Some examples of Aboriginal tours to have on your radar include: an art walk on Minjerribah/North Stradbroke Island with Quandamooka artist Delvene Cockatoo-Collins; a tour of Garbalgu billabong in the NT with former Kakadu park ranger Victor Cooper of Ayal Aboriginal Tours; and a tour of WA’s Oolin Sunday Island with Rosanna Angus, winner of the Top Tour Guide in the Qantas Australian Tourism Awards 2023.
Artist Delvene Cockatoo-Collins showcases artwork at her shop. (Image: Tourism and Events Queensland)
“We want visitors to not just stay in the capital cities, but spread out around Australia. That’s why we need to develop a lot more Aboriginal and First Nations products in remote and regional Australia," Paul says. “We have the ingredients for a fantastic tourism experience, that only we can deliver as First Nations people".
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Elizabeth Whitehead is a writer obsessed with all things culture; doesn't matter if it's pop culture or cultures of the world. She graduated with a degree in History from the University of Sydney (after dropping out from Maths). Her bylines span AFAR, Lonely Planet, ELLE, Harper's BAZAAR and Refinery 29. Her work for Australian Traveller was shortlisted for single article of the year at the Mumbrella Publishing Awards 2024. She is very lucky in thrifting, very unlucky in UNO.
With unhurried mornings, long, sun-filled afternoons, evenings shaped around sunset, this iconic beach offers an all-day experience (and it’s about to get even better).
As the sun slowly rises over the languid waves and fine sand of Broome’s Cable Beach, the morning colours shift from rich apricot to pale gold and frosty pearl. Remnants of life reveal themselves in the subtle shadows – crab claw marks, towel impressions, footprints. Life here is unhurried, but don’t be fooled. This town is continually shifting like the desert dunes that surround it.
And with a $75 million upgrade – offering easier and more inclusive access for people of all abilities – it’s getting even better.
Discover the Cable Beach redevelopment.
The addition of comfortable and welcoming spaces has begun (and will continue). This means visitors will be able to spend longer enjoying this beautiful environment, while knowing that the upgrade will create a more environmentally protected setting that preserves the natural character visitors come for. Come sunset, soak it in all the better thanks to the already improved foreshore areas, made for lingering while the light changes. And for the kids, a new splash park and accessible dry playground will make it easy to while away the hours.
Think you know what a day at this beach is like? Think again.
Morning colours
Cable Beach comes alive after sunrise. (Credit: Tourism WA)
As the sun colours the sky, Cable Beach shows signs of life (and not just the aquatic kind). Locals and visitors alike float in the cool water as it laps the shore, landlubbers explore the coast on foot, runners pace and beachside yoga classes bring quiet movement to the day.
When the sky is blue and the sun is firmly in position, head down to the well-known Cable Beach House for a long, slow breakfast overlooking the ocean. Think fresh tropical fruit, eggs cooked your way and strong coffee in the warm morning breeze.
Afternoon adventures
Join a camel train at sunset. (Credit: C J Maddock)
When you’re ready to explore, carve a path along the Minyirr Park Trail – a gentle 1.5-2km track through coastal bushland with spectacular views of the dunes. Refuel at the nearby Spinifex Brewery for lunch with its low-key, outdoor beer garden. There’s even an outdoor playground if you’re travelling with young humans.
Walk off your lazy lunch by watching (or joining) one of the beach soccer or volleyball games, or even try Silent Beats Broome – a silent walking disco through the dunes. Or book a spot on the famous camel trains, watching the sun drop below the horizon along the way. They’re a constant reminder of the fascinating history, landscape and cultural mix in this part of the country.
Evening degustation
Stop into the Cable Beach Club. (Credit: Tourism WA)
As the day closes, watch the world-famous Cable Beach sunset from the appropriately named Sunset Grill at Cable Beach Club. This open-air terraced dining spot overlooking the beach is the kind of place where the view takes centre stage.
While you sip on a lychee, lime & lemonade mocktail or a local beer, enjoy the bustle of life and nature outside as the day comes to an end.
For dinner, nab a table at the Bali Hai Cafe, where they offer pan-fried crispy barramundi, Abrolhos Island scallops and deep-sea snow crab. When you’re ready for bed, check in to Pinctada Hotel Broome – a lush, tropical resort with palm-dotted gardens and a large, lagoon-style pool to cool off in.
Beyond the beach
Beyond the wide, open beach and never-ending sky of Cable Beach, there are many more reasons to visit North West Australia. These are just a few.
Unmatched experiences
Join Shinju Matsuri Festival’s popular Long Table Dinner. (Credit: Tourism WA)
Engage with the history of the land and its people on an Indigenous cultural tour exploring everything from the local wildlife to the tastes of bush tucker. To understand the importance of pearling to this town, take a tour of Chinatown, or head outside of town to the live pearl harvests at Willie Creek or Cygnet Bay Pearl Farm, one of Australia’s oldest pearl farms.
Learn why Japanese pearlers were central to Broome’s pearling success and visit the largest Japanese cemetery in Australia, where 900 Japanese pearlers were buried – a testament to the risks and rewards of this dangerous profession.
And book ahead every spring for when communal tables, freshly cooked local fare and festoon lighting fill the beach for the extremely popular Long Table Dinner on Cable Beach. It’s a highlight of the Shinju Matsuri Festival, along with the Floating Lanterns Matsuri, where you can personalise a lantern and gently release it into the sea to honour those you love.
Dining discoveries
Settle in for Matso’s famous ginger or mango beer. (Credit: Tourism WA)
Further your culinary adventure at the laid-back Sunday Sesh at Matso’s Broome Brewery. Chow down on smoked crocodile or Aussie barramundi while kicking back to a local DJ as the heat of the day fades.
For more tunes, the beautiful outdoor Bay Club at the Mangrove Hotel is a great choice for dinner with live music, DJs or an event that stretches on into the early hours. Still hungry? Pop by Johnny Sausage for Italian-influenced meals paired with impeccable wines.
Natural beauties
Experience the striking colours of Gantheaume Point. (Credit: Tourism WA)
Avoid the crowds and head to Town Beach for a quieter vantage point to see the phenomenal Staircase to the Moon – a natural illusion where the rising full moon is reflected on the tidal flats, creating a shimmering ‘staircase’ stretching up to the sky.
Just south of Cable Beach are the deep red cliffs and dramatic ocean views of Gantheaume Point, where 130-million-year-old dinosaur footprints can be seen, revealed at low tide. Or head to Roebuck Bay to visit the internationally significant wetlands, where vast tidal flats are home to shorebirds and coastal fauna.
Between October and March, watch turtles nesting and hatchlings emerge from the sand. You’ll be holding your breath as they make their way down to the shoreline, ready to start their life in one of Australia’s most beautiful landscapes.
