Australia beats Africa for world’s most popular wildlife park

Emily MurphyBy Emily Murphy
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A Sydney wildlife park has beaten global heavyweights to be crowned the world’s most picturesque wildlife destination – at least according to Instagram.

According to new research, the most picturesque safari experience in the world isn’t in Africa – it’s right here in Australia. Featherdale Sydney Wildlife Park has topped Titan Travel’s most Instagram-worthy wildlife locations , based on the number of Instagram tags. But before you start comparing it to the Serengeti, it’s worth reading between the lines.

The list, which ranks safari destinations by how Instagrammable they are, crowned Featherdale – one of our must-see Sydney wildlife experiences – the winner with a whopping 160,000 tagged posts. Werribee Open Range Zoo in Victoria came second with 126,000 tags, while Sri Lanka’s Horton Plains National Park rounded out the top three with 94,400.

Man interacting with wallabies at Featherdale Wildlife Park.
Featherdale Sydney Wildlife Park has topped Titan Travel’s most Instagram-worthy wildlife locations. (Image: Destination NSW)

So, how did a suburban wildlife park just west of Sydney beat the world’s most iconic safari spots?

It’s all about accessibility. Located just 45 minutes from Sydney’s CBD, Featherdale gives visitors the chance to get up close to Aussie icons like koalas, kangaroos, wombats and echidnas – all without needing to book a tour to the outback or hop a plane to Africa. It’s also home to rarer species like the Tasmanian devil and the glossy black cockatoo.

Plus, with a relatively affordable entry price of $44 for an adult, it’s no surprise that people are posting their wildlife selfies in droves. After all, when you can take a selfie with a quokka and upload the proof in one afternoon, why wouldn’t you?

Werribee Open Range Zoo
Werribee Open Range Zoo in Victoria came second.

Still, it’s worth noting that this ranking is based purely on Instagram popularity – not on size, scale or biodiversity. That means more accessible and urban-adjacent spots like Featherdale and Werribee naturally rake in more tags than remote or harder-to-reach destinations.

For context, the world-famous Masai Mara National Reserve – where visitors can witness the Great Migration – came in at number seven, with 50,300 Instagram tags.

Despite the disclaimer, the list gives us a fascinating look at how people interact with wildlife experiences around the world. And it highlights something else, too: you don’t need to leave Australia to enjoy a snapshot-worthy experience.

Koalas from Healesville Sanctuary
Healesville Sanctuary was the fourth most popular wildlife experience.

Top five most Instagrammed wildlife experiences

1. Featherdale Sydney Wildlife Park (Australia) – 160,000 tags

2. Werribee Open Range Zoo (Australia) – 126,000 tags

3. Horton Plains National Park (Sri Lanka) – 94,400 tags

4. Healesville Sanctuary (Australia) – 73,000 tags

5. Moonlit Sanctuary (Australia) – 56,900 tags

So whether you’re in it for the likes or the wildlife, it turns out some of the world’s most photogenic wildlife experiences might be closer to home than you think.

Moonlit Sanctuary in Victoria
Visit the wombats at Moonlit Sanctuary.
Emily Murphy
Emily Murphy is Australian Traveller's Email & Social Editor, and in her time at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? Tasmania and The Kimberley.
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The iconic Victorian beach where true Aussie surf culture was born

    Craig TansleyBy Craig Tansley
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    Torquay’s Bells Beach is considered one of the best surf beaches in the world.

    It’d be easy to think Australian surf culture was born around the right-hand point breaks of the Gold Coast and Byron Bay. These regions seem the epitome of how the world views Aussie surfers – bronzed (or burnt), languishing in warm water and sunshine. The reality is a lot different.

    The rise of surf culture along Victoria’s coastline

    surfers at Bells Beach in Australia
    Surfers stand on the shore at Bells Beach, where the country’s biggest surfing competition is held each year. (Image: Getty/Filed Image)

    True Aussie surf culture was born on the chilly waves of Victoria’s winters, when huge swells from the Great Southern Ocean hit cliff-lined beaches along the Great Ocean Road . These beaches were the ultimate proving ground – surfers from all over Australia arrived in panel vans and VWs to do battle with the biggest waves they could find.

    huge swells from the Great Southern Ocean at Bells Beach
    Surfers take advantage of the huge swells from the Great Southern Ocean at Bells Beach. (Image: Tourism Australia/Cameron Murray)

    There are surf breaks all along this very picturesque coast – but those around Torquay were most revered. The ultimate test of a surfer’s ability – and durability – however, was Bells Beach: Australia’s answer to Hawai‘i’s Pipeline. Just beyond, the breaks at Jan Juc and Winkipop beckoned.

    an aerial view of surfers at Bells Beach
    Hit the waves along the picturesque coast. (Image: Tourism Australia)

    Torquay became surfing’s Silicon Valley: HQ for the entire Australian surf culture revolution. Four young locals worked out of their backyards in Torquay to create two of the world’s biggest surf labels – Rip Curl and Quiksilver , which soon became the region’s biggest employers.

    surfers out at Bells Beach
    Surfers out at Bells Beach, Victoria’s most famous beach. (Image: Tourism Australia/Cameron Murray)

    Rip Curl started sponsoring the Bells Beach Pro in 1973 – and have done ever since. It’s been going since 1962 – making it the world’s longest continually run surfing contest. Held every Easter, it’s part of the world surfing tour. Spectators line its 30-metre-high cliffs to watch the world’s best take on enormous waves – it’s the ultimate coliseum for the sport and has inspired generations of Aussie surfers to join the list of heroes whose names are on its iconic bell.

    Follow the waves through Victoria’s surfing heartland

    Australian National Surfing Museum, Torquay
    The Australian National Surfing Museum in Torquay. (Image: Tourism Australia)

    Just behind Torquay’s main drag, you can see all that history on display at the world’s best surf museum – the Australian National Surfing Museum . Here you can take your time absorbing the 100-year-or-so history of Australian surfing and check out the 150-strong surfboard collection.

    surfboards on display at Australian National Surfing Museum
    The museum holds surfing memorabilia, including a room dedicated to the history of boards. (Image: Tourism Australia)

    But classic Aussie surf culture can be observed in everyday life all over the Great Ocean Road and Torquay. Surfing dictates life here; no work is done until the big swells have come and gone. Just being here provides a window into 60-odd years of rebellion against convention; for no-one likes nine-to-five living on the Great Ocean Road.

    surfing memorabilia at Australian National Surfing Museum
    The varied displays celebrate the Bells Beach competition, surfing legends and Aussie surf culture. (Image: Tourism Australia)

    There’s less panel vans and VW Beetles these days, but surf culture still rules life. Surfers run this coast; you’re better off keeping out of their way when they’re running down past you to face the biggest swells – then hear them swap stories at cafes, restaurants and bars all around you.

    surfing at Bells Beach
    The beach near Torquay is Australia’s answer to Hawai‘i’s Pipeline. (Image: Visit Victoria/William Watt)