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I stayed on Richard Branson’s $25,000 per night private Noosa island – here’s what it’s like

As travellers embrace exclusive-use escapes for unforgettable experiences, this heart-shaped patch of paradise on the Noosa River reflects a growing appetite for once-in-a-lifetime stays.

Nobody seems alarmed an eight-year-old boy is steering the barge into the sunset. Everyone keeps sipping their cocktails, even as we drift rail-grippingly close to mangroves on the port side of the Noosa River. It’s largely because the sunset has cinematically silhouetted the Glass House Mountains and all eyes are on phones, trying to snap the perfect facsimile of nature in a 4:5 aspect ratio.

But it’s also because everyone onboard has absolute faith in the stewardship of the vessel. Which, despite appearances, is not in the hands of a child. Rather, it is under the wide-smiling guidance of host Trevor Aylward and his young skipper, Oli Cooper, who are chartering guests of exclusive Makepeace Island resort down the shimmering waterway as beats fade into the evening.

dining on a barge on Makepeace Island
Memorable dining experiences – including on a barge – come standard on Makepeace Island.

So light-touch, yet pre-emptive, is the service of Trevor and the rest of the Makepeace Island team, that the moment you set foot on the secluded retreat one seems to lose all capacity to organise oneself. Whims are anticipated, moods imperceptibly managed and every request intercepted before it can be made – all in the endeavour to help you feel as unburdened as possible. As such, the fact a minor is at the helm has no feathers ruffled. All attachment to such responsibilities were left behind at the marina as we left the grind behind (except, as the mother of the boy, some responsibilities have followed me).

Noosa River, Makepeace Island
The private resort overlooks tranquil Noosa River.

From an aerial view, the 10-hectare Makepeace Island looks like a fish’s head emerging from the water to take a bite out of neighbouring Sheep Island. The only freehold island fully girt by water in the Noosa River, few people even know it’s here, much less what’s here. This is evident by the craning necks from passing vessels as we fish from the jetty one dusk-lit evening with staff on-hand to offer refreshments and baiting.

Where is Makepeace Island, Noosa?

Makepeace Island is located on the Noosa River, just 10 minutes via private boat from Noosa Heads. To get there, fly into Sunshine Coast Airport or drive two hours north from Brisbane.

Who owns Makepeace Island?

the pool at Makepeace Island
Frolic by the lagoon-style pool.

Originally called Pig Island, along the way the name was changed to Makepeace, after Hannah ‘Shotgun’ Makepeace inherited the island from her former employers. Despite the delicious irony, the much-storied Ms Makepeace enjoyed a pastime of sitting on her jetty with a rifle pointed at river-going folk, among a host of other eccentricities. After her death, the island spent some years in disrepair until it became the home of former advertising guru turned prolific artist, Brian Spencer. It turned up in the local news again after being acquired by Virgin boss Richard Branson in 2003, in conjunction with a few other investors.

outdoor dining on Makepeace Island
Set your own pace on this island oasis.

Now this idyllic island is in its luxe era as an exclusive-use stay that welcomes multi-gen families and groups of well-acquainted holidaymakers. Aside from Branson himself (who, when on the island, is often found scratching his chin by the giant chess set), former guests include mega-celebrity Drew Barrymore and her children, who apparently discovered the island by zooming in and out of Australia’s coastline on Google Maps.

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AI Prompt

How much does it cost to stay on Makepeace Island?

giant chess on Makepeace Island
A game of giant chess is a favourite pastime of co-owner Richard Branson.

As you may have guessed, the cost to stay at this private island induces a sharp inhale. For most of us, it’s a wincingly high nightly rate of $25,000 for the first eight guests and $1500 per night, per extra guest, accommodating up to 22 people (kids under five are free). But Makepeace is not an outlier. It’s reflective of the current trend to purchase experiences over obvious opulence. Rather than splashing on showy status symbols, the flex is to afford absolute privacy at an all-inclusive, personalised stay that exists beyond the purview of most. It’s a kind of hyper-hospitality.

But it’s not just the ultra-wealthy who are drawn to the private oasis of Makepeace Island. Often it’s a once-in-a-lifetime indulgence for families to gather for a special investment in memory-making or one-off event. “There is a broader shift happening, where time has really become the ultimate luxury," says Makepeace Island’s general manager, Kate Gilbert. “Travel has become that moment to reconnect with your loved ones, and exclusive use creates the space for that."

What it’s like to stay on Makepeace Island

Balinese-style architecture on Makepeace Island
Balinese-style architecture is a signature feature.

And what an event it is to stay here. Met at the Noosa Marina by Shotgun, the island’s custom-built luxury pontoon, you’re sped up the river to a waving welcome party (The White Lotus-style) on the island’s jetty. Hot towels and bubbles are offered as you make your way through the lush tropical gardens to the exquisite, poolside Balinese-style pavilion.

The buildings here were all constructed in Indonesia some 20 years ago, before being shipped over and assembled in situ. Their intricacy and traditional styling are truly authentic and a recent multimillion-dollar renovation has elevated things with more on-trend upgrades and the original thatched roofs replaced. You could easily be in Indonesia, except that Aussie bird calls and grazing kangaroos reveal cracks in the welcome deception.

villa’s bathroom on Makepeace Island
Luxuriate in your villa’s bathroom, complete with a statement bath.

Once you’ve gathered your ensemble of guests – as Gilbert puts it, “the only guests on-island are the ones you invite" – you disperse from the poolside pavilion to your lodgings. Sprawled across the manicured tropical gardens and marsupial-frequented lawns, you’ll flop between the waterside Boathouse, the four-bedroom Bali House, and three, two-bedroom Master Villas. The latter all include a carved volcanic boulder bath, requiring a ‘bath butler’ and 45 minutes to fill (worth it).

dining on Makepeace Island
Wining and dining is overseen by celebrated chef Zeb Gilbert.

If I am honest about what imbues Makepeace Island with the stuff that guarantees your investment is rewarded, it’s more of a feeling than a list of amenities. Of course, the beautifully styled villas and all-inclusive activities are wonderful. Trevor’s bartending skills and role as enthusiasm merchant (particularly for the only child on the island) are next-level. The chef-created meals from Zeb Gilbert, former executive chef and co-owner of Noosa’s multi-hatted Wasabi, are nothing short of Michelin-worthy. But actually it’s the impeccable hospitality that makes this place extraordinary. Unforced and genuine, it’s what makes the peace happen here.

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The details

What? Makepeace Island is a private, exclusive-use island set across 10 hectares on the Noosa River, Queensland.

How to get there: Fly into Sunshine Coast Airport or drive two hours north from Brisbane, then take a 10-minute private boat transfer from Noosa Heads.

Accommodation style: The retreat offers Balinese-style pavilions for up to 22 people and is family-friendly.

Dining: Enjoy bespoke meals prepared by the island’s highly awarded chefs in various island locations, with each offering a unique ambience.

Cost: Prices from $25,000 for the first eight guests and $1500 per night, per extra guest up to 22 people.

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Lara Picone
Working for many of Australia’s top publications, Lara Picone has had the distinct pleasure of writing, editing and curating content about the finer things in life for more than 15 years. Graduating from Macquarie University with a Bachelor of Arts in Communication, her editorial foundation began at Qantas: The Australian Way magazine, before moving on to learn the fast-paced ropes of a weekly magazine at Sunday Magazine and picking up the art of brand curation at donna hay magazine. Pivoting a near-problematic travel lust into a career move by combining it with storytelling and a curious appetite, her next role was as Deputy Editor of SBS Feast magazine and later Online Editor of SBS Food online. She then stepped into her dream job as Editor of Australian Traveller before becoming Online Editor for both International Traveller and Australian Traveller. Now as a freelancer, Lara always has her passport at-the-ready to take flight on assignment for the Australian Traveller team, as well as for publications such as Qantas Magazine, Escape and The Weekend Australian. As ever, her appetite is the first thing she packs.
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Can’t handle the cold? Hamilton Island serves a slice of summer in winter

(Image: Hamilton Island)

When the winter chill settles in, an escape to Hamilton Island’s year-round tropical shores is the only acceptable coping mechanism.

As a heliophile with the cold tolerance of a Mediterranean house cat, the arrival of winter tends to spark a particular panic. How will I survive? Must I really start layering? What do you mean, Aperol season is over? But there are far better ways to spend the cooler months than sulking in the depths of your doona.

Enter, Hamilton Island. With its year-round sunshine and permanent on-holiday atmosphere, this Whitsundays favourite promises a veritable slice of summer in winter.

Think salt-stiff hair and the smug pleasure of devouring seafood beside the water while friends back home are defogging their windscreens. Here’s why Hamilton Island should figure into your winter plans.

1. Year-round summer weather

A woman hiking along the Passage Peak trail on Hamilton Island.
Hike under sunny winter skies on Hamilton Island. (Image: Andrew Caitens)

In the crisper months, Hamilton Island offers perfectly mild, sunny weather (17-24°C) that lends itself to morning swims and afternoon spritzes. Better still, you can enjoy the island’s outdoor adventures – from hiking to mountain biking – without the humidity or rain you’ll often find in summertime. With direct flights from most major Australian cities offering ease of access, Hamilton Island is the ideal place to flee the cold.

2. Getting active without the humidity

A buggy parked overlooking Hamilton Island’s golf course, with sweeping views of the sea at Whitsundays in winter.
Zip around Hamilton Island by buggy. (Image: Hamilton Island)

Whether you’re hiking up to Passage Peak or exploring the island by buggy, tropical Queensland humidity is nobody’s friend. The one way to guarantee you will avoid the inevitable stickiness and fluffy hair? Visit during winter. There’s plenty to be enjoyed, from sunrise yoga at The Sundays (exclusive to guests of The Sundays) to playing golf on Dent Island.

3. Hamilton Island Race Week

Yachts racing across the sparkling Whitsundays during Hamilton Island Race Week.
Feel the thrill of Hamilton Island Race Week. (Image: Salty Dingo)

Taking place in August, Hamilton Island Race Week is a destination in its own right that attracts spectators and racers from around the globe. Boating enthusiasts and thrill-seeking holidaymakers flock to the island, which is palpably energetic as the first yachts set off for Dent Passage from Hamilton Island Yacht Club. The annual action-packed week, taking place from 15 to 22 August in 2026, offers an exciting calendar of on- and off-water events – spanning everything from celebrity chef dinners to golfing comps and wine tastings.

4. Best time for snorkelling

A woman snorkelling in the crystal-clear waters of the Great Barrier Reef.
Explore Hamilton Island’s winter waters. (Image: Andrew Caitens)

While the crowds on Hamilton Island may disperse with the cooler weather, the marine life certainly doesn’t. Winter is widely considered one of the best times to snorkel and dive in the Whitsundays.

It’s down to a number of reasons: excellent water visibility, higher chances of seeing whales as they migrate north and – best of all – no nasty stingers. This means no need to wear those notoriously unflattering full-body wetsuits visitors have to wear in warmer months. On top of all this, you’ll find calm seas ideal for sailing and Great Barrier Reef tours.

5. Fewer crowds

People kayaking.
Experience a quieter Hamilton Island on a kayaking adventure. (Image: Hamilton Island)

Winter is often the quietest time to visit Hamilton Island, with the peak season crowds thinned to a relaxed trickle. You can snorkel or dive straight off the reef-laced waters of Catseye Beach, then swap fins for a buggy and zip between One Tree Hill, the marina and sunset cocktails without the usual summer queues. Active days stretch from kayaking, sailing and jet skiing to hopping over to famous Whitehaven Beach to witness those breathtaking white swirls of silica sand. You won’t have to elbow your way to the front of the crowd to get a good snap.

6. Delicious dining

The interiors of Bommie Restaurant, featuring modern coastal design with warm lighting and elegant detailing.
Treat yourself to Bommie Restaurant’s fine dining featuring fresh, seasonal Aussie produce. (Image: Nikki To)

The food on Hamilton Island tastes just as good any time of year, and winter is still perfect weather for sundowners. Start with an iced tea Negroni at harbourside Bommie Deck, before transitioning to Bommie Restaurant for a fine-dining feast centering on seasonal Aussie ingredients. Or perhaps enjoy a more casual poolside evening at Sails Restaurant, where plates of chermoula chicken skewers, baked cauliflower steak and crispy sumac squid come served with ocean views. From family-friendly pub meals to elevated wine tastings, there’s something for everyone.

5. Clear skies for idyllic views

The golden hour across the Whitsundays in winter.
End your day with golden Hamilton Island sunsets over the water. (Image: Hamilton Island)

Never let a cloud rain on the parade of Hamilton Island’s spectacular scenery. Winter brings clearer skies and more stable weather to the Whitsundays, meaning your picture-perfect sunset at One Tree Hill is likely to remain that way. And after putting in the legwork to hike to a scenic lookout, the last thing you want is a vista hidden behind low cloud and haze.

To learn more about travelling to the Whitsundays in winter, visit hamitlonisland.com.au.