blends history with luxury waterfront accommodation

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Hobart’s iconic waterfront hotel blends Tassie’s colourful history with clever design.

One can rely on Tasmania to do things a little differently and so it is with Hobart’s harbourside MACq01. This storytelling hotel reaches into the past to colour its elegant and contemporary style and bring a novel approach to hospitality. From an exterior design that softly alludes to the wharf’s warehouse history to tales of notable Tasmanians in every room, and an aesthetic that is both considered and beautifully executed, everything about this luxury stay embraces the character of our southernmost city.

Location

Hobart’s Macquarie Wharf was once a hub of seafaring commerce on which was plonked a market, then came a large shipping shed. Now, rather more elegantly plonked is the MAC01 complex, most of which is occupied by the luxury MACq01 hotel. That’s not a typo, by the way.

an aerial view of MACq01 hotel in Hobart
The luxury MACq01 hotel claims prime real estate at the MAC01 complex. (Image: MACq 01 and Stu Gibson)

Confusingly, the hotel inserts a lowercase q into its name to differentiate it from the complex in which it resides. Tipping its hat to its maritime and commercial history, the building is a beautifully designed finger of architecture in easy cooee of the artful Hunter Street precinct and a short-ish walk to the city centre.

Couple on MACq01 hotel balcony overlooking Hobart waterfront
Expansive waterfront views are one of the hotel’s many drawcards. (Image: Stu Gibson)

Style and character

A city with a past as storied as Hobart’s is well-deserving of an iconic hotel to match its frontier spirit and waterfront beauty. MACq01 is a self-described storytelling hotel. It has unearthed the city’s tales of survivors, settlers, battlers, convicts and captains and woven them into the texture of its design and character.

the exterior of MACq01 hotel, Hobart
Each room has been created with a specific Tasmanian trait in mind. (Image: Adam Gibson)

Each of the 114 rooms and suites has been crafted to reflect one of five Tasmanian traits, they being: colourful and quirky; grounded yet exceptional; fighting believers; curious and creative; and hearty and resilient. Divided between these five traits are 114 real-life historical characters, one for each room, whose story is revealed to those who check-in.

a couple relaxing in one of the rooms in MACq01, Hobart
Luxury found in the details. (Image: Adam Gibson)

While the concept may teeter on the edge of a gimmick, it’s thoroughly and wonderfully Tasmanian, which means of course, it’s charmingly tongue-in-cheek and artfully clever. You’ll find yourself drawn into the narrative as you explore the modern and luxurious surrounds of this sleek hotel.

a marble bathroom with a private tub at MACq01, Hobart
Soak in the marble bathtub.

Rooms

Behind every door of this hotel is the story of a remarkable Tasmanian plucked from history. You could be bedding down with the memory of a blustering bushranger, mercurial merchant or pugnacious publican, but no matter who has inspired your room or suite, you will certainly find yourself in a hyper-stylish confluence of history and design.

a look inside one of the suites at MACq01, Hobart
A melding of history and design.

Furnished with tactile natural finishes and a studied attention to detail, the rooms are a haven of distinctly Tasmanian aesthetics.

an elegant bedroom suite at MACq01, Hobart
Sleep soundly in one of the luxe suites. (Image: MACq 01 and Adam Gibson)

Choose from rooms facing historic Hunter Street or the glittering waterfront, where you can step out onto a private balcony or terrace.

one of the rooms at MACq01, Hobart
Wake up to views of the harbour. (Image: MACq 01 and Adam Gibson)

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Storytelling Tours

For guests keen to go deeper into the stories woven throughout the hotel and beyond, they can book a complimentary tour with MACq01’s charismatic Master Storyteller. The 114 Doors Tour weaves you through the hotel, while The Sticky Stones and Secrets Tour leads you beyond the hotel walls and into the old buildings of Hunter Street. The Hidden Hobart: The Viewfinder Tour journeys from the virtual old wharf to the modern-day new wharf using retro viewfinders to see the same spots through the lens of decades past.

a woman holding a book of the 114 Doors Tour at MACq01, Hobart
Storytelling is woven throughout the hotel experience. (Image: Adam Gibson)

Food and drink

You’re in Tasmania, so it follows you won’t be short on opportunities to indulge in the incredible local produce while staying at MACq01. You could begin your evening with bright and briny Bruny Island oyster and a crisp Tassie white in the lounge, before proceeding to a table at the hotel’s sleek, harbour-adjacent Old Wharf Restaurant. Here, head chef Alvin Sim lets the produce upstage the view from breakfast through to dinner with refined takes on the classics.

the Old Wharf Restaurant in MACq01
The elegant Old Wharf Restaurant. (Image: Adam Gibson)

The Story Bar is also a good place to initiate aperitivo hour. The space flows from the polished lounge edged with a wall of fascinating artefacts to an outside terrace, which beckons persuasively on a sun-filtered afternoon. On Friday and Saturday nights, a live band adds to the atmosphere.

a couple enjoying drinks at The Story Bar, MACq01
A good story never goes out of style. (Image: Adam Gibson)

A nightcap or a clandestine interlude is best sought perched at the marble bar or in a leather armchair at the intimate Evolve Spirits Bar.

a bear fossil at Evolve Spirits Bar, MACq01
The intimate Evolve Spirits Bar.

Be guided through the staggeringly large and somewhat intimidating selection of spirits on offer by the deft bar staff. Featuring a range of award-winning Tassie spirits and a list of rare tipples, it’s easy to lose time in this cloistered enclave.

a bartender preparing drinks at Evolve Spirits Bar, MACq01
Perch at the marble bar for a nightcap. (Image: Evolve Spirits Bar and Adam Gibson)

Facilities

Lounge

The story begins the moment you step into MACq01, where your eye will drift directly to the circular waterfront lounge. The centrepiece here is a handcrafted fireplace around which stories are recounted, while above an installation that calls to mind seaweed dancing in the current tilts heads upwards.

the foyer of Old Wharf Restaurant
The eye-catching handcrafted fireplace. (Image: Adam Gibson)

The lounge is decorated with artefacts that represent the traditions of the Tasmanian Aboriginal toolkit, which have been made by today’s descendants of the First Tasmanians. Guests can enjoy a pre-or post-dinner drink here and watch the sun glint off the water beyond.

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Valet parking and Tesla charging

If you’ve driven to Hobart or are circumnavigating the state by road, you can keep and charge your vehicle here.

Gym

A well-equipped gym is at your service from 6am to 9pm.

Access for guests with disabilities?

The hotel has six accessible rooms and suites available and was designed with equal access in mind. Specifications for visual impairment and hearing aids have been adhered to and all communal spaces in the hotel are wheelchair accessible. The hotel has been awarded Best Accessible Accommodation at the THA and Drysdale Awards for Excellence.

Family friendly?

Families can book interconnecting rooms that can accommodate king or twin bedding.

Details

Address: 18 Hunter Street, Hobart
Cost: Rooms start at $300 per night for a Hunter Street room, while suites start at $650.
Best for: Couples enjoying a luxe getaway that delves into city’s past and present and allows easy access to her stunning surrounds.

Head to our guide on Hobart accommodation for more great stays in Tasmania’s capital city.
Lara Picone
Working for many of Australia’s top publications, Lara Picone has had the distinct pleasure of writing, editing and curating content about the finer things in life for more than 15 years. Graduating from Macquarie University with a Bachelor of Arts in Communication, her editorial foundation began at Qantas: The Australian Way magazine, before moving on to learn the fast-paced ropes of a weekly magazine at Sunday Magazine and picking up the art of brand curation at donna hay magazine. Pivoting a near-problematic travel lust into a career move by combining it with storytelling and a curious appetite, her next role was as Deputy Editor of SBS Feast magazine and later Online Editor of SBS Food online. She then stepped into her dream job as Editor of Australian Traveller before becoming Online Editor for both International Traveller and Australian Traveller. Now as a freelancer, Lara always has her passport at-the-ready to take flight on assignment for the Australian Traveller team, as well as for publications such as Qantas Magazine, Escape and The Weekend Australian. As ever, her appetite is the first thing she packs.
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Why you should visit these iconic Tassie destinations

    Lee Mylne Lee Mylne
    Tasmania’s crisp clear air, misty mountains, lakes and ancient forests beckon as winter approaches.

    Travelling in the off season has many benefits, none more so in Tasmania, where it’s uncrowded and uncomplicated. Ease into winter with a getaway that spells relaxing with a glass of wine or local whisky, bathing under the stars, or gazing at reflections in pristine waters. Add fireside dining, wilderness walks, after-dark gallery visits and plenty of history and you’ve got a curated winter escape designed to make travelling in the quieter months of the year even more rewarding. NRMA Parks and Resorts’ Off Season Signature Packages across Tasmania (plus 10 per cent off for members) make all these things possible.

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    two women walking aorund Cradle Mountain Hotel NRMA Parks and Resorts
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    interior of pumphouse point NRMA Parks and Resorts
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    interior of glamping tent at Port Arthur Holiday Park NRMA Parks and Resorts
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    Start planning an unforgetable trip to Tasmania with NRMA Resorts at nrmaparksandresorts.com.au.