15 unmissable things to do in Bright, Victoria

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You’ll find epic cycling trails, a vibrant dining scene, clutch of boutique wineries and a microbrewery with mountain vistas just three-and-a-half hours’ drive north-east of Melbourne in the High Country town of Bright.

Set on the Ovens River in Victoria’s High Country, the alpine town of Bright is all about outdoor pursuits and scenic beauty. Down its quiet country roads, you’ll also discover cellar doors producing cool climate wines and farm gates touting the freshest of local produce. Let this list of things to do in Bright inspire you to get out there and experience the epicurean and natural wonders of the region.

1. Fuel your day with a hearty cafe breakfast

On the Great Alpine Road, you’ll come across Riff Raff Bright , formerly Ginger Baker, Wine Bar & Cafe. Whipping up drool-worthy breakfasts each morning, sit on the wooden chairs out at the back and enjoy the light breeze as you gaze out onto Ovens River. Order a breakfast classic like Eggs Florentine or a plate of heavenly ricotta hotcakes with berry compote to fuel your day of adventures ahead.

Ginger Baker Bright Victoria
Take your pick from the menu of drool-worthy breakfasts at Ginger Baker.

2. Get a dose of nature on the Bright Canyon Walk

This one-and-a-half-hour return stroll is super relaxing and has some awesome scenic views along the way. Over the easy three-kilometre walk you’ll pass by suspension bridges, birdlife, wildflowers and signs that depict the gold mining history of the region.

three hikers gazing at the scenic mountain views in Bright
Scenic views await you on top. (Image: Visit Victoria)

3. Visit the Winding Road DESIGN Studio

If you’re feeling the need to get the creative juices flowing, take the half-hour drive to Tawonga South to visit the Winding Road DESIGN Studio . This interior design art studio is run by ex-Melburnian Alicia Marshall, who has a flair for illustration and design. If you’re lucky, you might be in town when the studio is holding drawing classes. If not, feel free to browse (or buy) the numerous original artworks on printed canvas and paper, as well as the range of striking home decor that is up for sale.

Winding Road DESIGN Studio
Find some absolute gems in this quirky design store.

4. Indulge in a spot of retail therapy

Want to update your wardrobe with some unique finds? Visit the Tartan Fox for fresh and fashionable items from brands like One Teaspoon, Zoe Kratzmann and Nude Lucy. Homewares more your thing? Take a wander down to The Bright Table , one of those fabulous homeware and gift stores that small towns are known for. Pick up a cute mug (or two) and peruse their impressive range of beautiful giftware.

the exterior of Tartan Fox
Shop great fashion finds at Tartan Fox.

5. Cool off with a dip at Mount Buffalo National Park

About a 30-minute drive from Bright, this mountainous national park is ideal for an alpine dip during those humid summer days. Ladies Bath Falls is the optimal spot, surrounded by pristine waterfalls and rock pools.

Ladies Bath Falls Bright
The Ladies Bath Falls is only a short drive away.

6. Taste the region’s finest drops at Ringer Reef Winery

If you’re looking to enjoy a cheeky glass of vino in the afternoon, then stop by Ringer Reef Winery , a small vineyard that has a gorgeous view of Mt Buffalo and the Buckland Valley.

the Ringer Reef Winery vineyard sprawling across the Alpine Valleys
The fertile vineyard is perched on the Alpine Valleys. (Image: Visit Victoria)

Open for tastings until 5pm on most days, pay a small fee and get your fill of pinots and cabernets.

two bottles of wine at Ringer Reef Winery Porepunkah
Shop high country wines at Ringer Reef Winery Porepunkah. (Image: Visit Victoria)

7. Get in the spirit of things with a visit to Reed & Co Distillery

If you love a tipple, then make your way to the Reed & Co. Distillery tasting room and cocktail bar for a tasting session.

the classic interior of Reed & Co. Distillery
Enjoy cocktail nights at Reed & Co. Distillery. (Image: Visit Victoria)

Start with the classic Remedy Australian Dry Gin, then branch out to sample some of the more experimental flavours, like Yuzu New World Dry Gin, Coffee Gin Liqueur and Alternative Grape Gin. Needless to say, you’ll want to leave your car keys at home for this one.

coffee beans and herbs displayed on the table at Reed & Co. Distillery
Reed & Co. Distillery produces its own signature gins and spirits from locally sourced ingredients. (Image: Visit Victoria)

8. Sample some locally brewed ales at Bright Brewery

You can taste the fresh alpine air and pure water in the mountain-crafted beer at Bright Brewery . Visit this popular watering hole to work your way through the beer list, tasting pale ales, amber ales, IPA and special seasonal releases that are hard to find elsewhere.

crafted beers on top of the table at Bright Brewery
Have a taste of Bright Brewery’s crafted beers. (Image: Visit Victoria)

Positioned right in the heart of town on the banks of the Ovens River, it’s easy to while away a few hours here on the sundrenched deck.

an al fresco spot at Bright Brewery
Soak up fresh air while drinking cold brew. (Image: Visit Victoria)

9. Admire the magic of nature during the Autumn Festival

If you’re visiting Bright between April and May, you’ll get to experience the incredible Autumn Festival , with the town’s tree foliage turning many brilliant shades of red, orange and copper as the seasons change. From art shows to parades, bush markets and open gardens, Bright’s town calendar is jam-packed with celebrations during autumn.

10. Saddle up for the Murray to the Mountains Rail Trail

Bring your own wheels or hire an electric bike to explore the spectacular Murray to the Mountains Rail Trail at your own pace. There’s more than 100 kilometres of trail to explore, with plenty of cafes, farm gates and cellar doors to stop at along the way.

a group of bikers traversing the Murray rail trail
Traverse the scenic Murray Rail Trail on two wheels.

If you’re unsure of your riding ability, start slow with a gentle ride from Bright to Wandiligong and back . This family-friendly route that passes farmland and natural bushland is mostly flat, so is ideal for little legs and people who tire easily.

a trail sign for hikers points the way to Wangaratta
The trail extends from Wangaratta to Bright. (Image: James Davidson)

11. Catch a movie at Sun Cinema Bright

This boutique independent cinema is a reminder of why seeing a film in an old-school, movie house is superior to streaming on your laptop. While this cinema shows a range of new release blockbusters, dramas and arthouse films, there are also quite a few outdoors and extreme sports documentaries on rotation to suit the adventure enthusiasts who flock to Bright all year round.

12. Taste the region’s best produce at the Bright Market

Held on the third Saturday of each month, the Bright Market brings together the region’s hardworking, talented food producers. Spend the morning wandering through the market, picking up locally grown and produced nuts, fruit and veggies, olive oil, honey, trout, preserves and just-baked loaves to enjoy at home.

13. Drop a line at a river or lake

Locals know that the Ovens, Buckland and Kiewa Valleys are home to many serene fishing spots where a wide variety of fish species can be found , including prized brown and rainbow trout.

an aerial view of the lush forest surrounding the Ovens River
Lush greeneries surround the Ovens River. (Image: Visit Victoria)

If you’re fond of fishing, buy a licence to fish online and head to one of the local rivers, lakes and reservoirs where fishing is permitted. If you think you could benefit from some intel from an in-the-know local, book a flyfishing adventure to be shown all the best spots by a knowledgeable guide.

an aerial view of people kayaking on Ovens River
Wade through the calm waters of the Ovens River. (Image: Visit Victoria)

14. Go on a farm gate crawl

In and around Bright you’ll find passionate producers working hard to create exceptional ingredients. Driving around to farm gates to stock up on produce means you’re guaranteed to get the freshest picks (and sometimes some great local knowledge too). Visit the farm shop at Alpine Blueberries in Myrtleford for punnets of farm-fresh blueberries (and gelato) and Pepo Farms (home to the Australian Pumpkin Seed Company) in Ovens, to taste nut and seed oils.

pumpkins freshly harvested from Pepo Farms
Pepo Farms are the first pumpkin seed growers in Australia. (Image: Visit Victoria)

In Wandiligong the Nightingale Bros is another great farm store where you’ll find alpine apples, cider, chestnuts, pies, jam and apple juice. Be sure to pack an esky or cooler bag to keep all your goodies fresh and cool during the drive home.

fresh apples displayed at Nightingales Apple Orchards
Get freshly picked apples from the orchard. (Image: Visit Victoria)
If you’re thinking about visiting Victoria’s High Country, check out our guide on everything you need to know.
Jo Stewart
Jo Stewart is a freelance features writer who pens stories about nature, pop culture, music, art, design and more from her home in the Macedon Ranges of Victoria. When not writing, you can find her trawling through vinyl records and vintage fashion at op shops, antique stores and garage sales.
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This luxe trawler tour is redefining Victoria’s seafood experience

    Chloe CannBy Chloe Cann
    Victoria’s ‘mussel capital’ is the source of exceptional shellfish used by top chefs far and wide. Step aboard a beautifully refurbished trawler to see how these plump and juicy bivalves are sustainably cultivated.

    A curtain is slowly winched from the placid, teal waters just off Portarlington , like a floating garland beside our boat. The ropes heave with blue mussels, the star attraction of our tour. But as we reach to pluck our own, it’s quickly clear they’re not alone; a mass of weird and wonderful creatures has colonised the ropes, turning them into a living tapestry. ‘Fairy’ oysters, jelly-like sea squirts, and tiny, wriggling skeleton shrimp all inhabit this underwater ecosystem.

    We prize our bivalve bounty from the ropes, and minutes later the mussels arrive split on a platter. The plump orange morsels are served raw, ready to be spritzed with wedges of lemon and a lick of chilli as we gaze out over the bay. They’re briny, tender and faintly sweet. “This wasn’t originally part of the tour,” explains Connie Trathen, who doubles as the boat’s cook, deckhand and guide. “But a chef [who came onboard] wanted to taste the mussels raw first, and it’s now become one of the key features.”

    A humble trawler turned Hamptons-style dreamboat

    inspecting bivalve bounty from the ropes
    Inspecting the bounty. (Image: Visit Victoria/Hannyn Shiggins)

    It’s a crisp, calm winter’s day, and the sun is pouring down upon Valerie, a restored Huon pine workhorse that was first launched in January 1980. In a previous life she trawled the turbulent Bass Strait. These days she takes jaunts into Port Phillip Bay under the helm of Lance Wiffen, a fourth-generation Bellarine farmer, and the owner of Portarlington Mussel Tours . While Lance has been involved in the fishing industry for 30-plus years, the company’s tour boat only debuted in 2023.

    holding Portarlington mussels
    See how these plump and juicy bivalves are sustainably cultivated.

    It took more than three years to transform the former shark trawler into a dreamy, Hamptons-esque vessel, with little expense spared. Think muted green suede banquettes, white-washed walls, Breton-striped bench cushions, hardwood tables, bouquets of homegrown dahlias, and woollen blankets sourced from Waverley Mills, Australia’s oldest working textile mill. It’s intimate, too, welcoming 12 guests at most. And yet there’s nothing pretentious about the experience – just warm, down-to-earth Aussie hospitality.

    As we cruise out, we crack open a bottle of local bubbles and nibble on the most beautifully curated cheese platter, adorned with seashells and grey saltbush picked from the water’s edge that very morning. Australasian gannets soar overhead, and I’m told it’s not uncommon for guests to spot the odd seal, pod of dolphins, or even the occasional little penguin.

    The sustainable secret behind Victoria’s best mussels

    blue mussels off Portarlington
    Blue mussels sourced just off Portarlington.

    Connie and Lance both extol the virtues of mussels. They’re delicious. A lean source of protein and packed with omega-3 fatty acids, vitamin B12, iron, selenium, and zinc. They’re cooked in a flash (Connie steams our fresh harvest with cider and onion jam). And they’re also widely regarded as one of the most sustainable foods in the world.

    Portarlington mussels with lemon and chilli
    Mussels served with lemon and chilli.

    “Aquaculture is [often] seen as destructive, so a lot of our guests are really surprised about how environmentally friendly and sustainable our industry is,” Lance says. “[Our mussels] would filter 1.4 billion litres of water a day,” he adds, explaining how mussels remove excess nitrogen and phosphorus from the water. “And through biomineralisation, we lock carbon into mussel shells.”

    a hand holding a Portarlington mussel
    Mussels are a sustainable food.

    Despite their glowing list of accolades, these molluscs have long been seen as the oysters’ poorer cousins. “It was a really slow start,” explains Lance, who says that in the early days of his career, “you could not sell mussels in Victoria”.

    But word has slowly caught on. Chefs as globally acclaimed as Attica’s Ben Shewry and even René Redzepi of Noma, Denmark, have travelled to these very waters just to try the shellfish at the source, sharing only the highest praise, and using Lance’s mussels in their restaurants.

    guests sampling Portarlington mussels onboard
    Sampling the goods onboard. (Image: Visit Victoria/Hannyn Shiggins)

    According to Lance there’s one obvious reason why the cool depths of Portarlington outshine other locations for mussel farming. “The water quality is second to none,” he says, noting how other regions are frequently rocked by harvest closures due to poor water quality. “We grow, without a doubt, some of the best shellfish in the world.” And with Lance’s bold claims backed up by some of the industry’s greatest names, perhaps it won’t be much longer until more Aussies uncover the appeal of Portarlington’s mussels.