Bread, milk and a holiday: ALDI launches travel packages

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German supermarket ALDI has launched a series of domestic and international holiday packages in Australia that you can add to your shopping cart.

What doesn’t ALDI do? The German supermarket chain is known for its no-frills discount groceries and Special Buy items, which can include anything from televisions to power tools. Now, ALDI Australia is adding vacations to the list of things you can purchase, with a series of holiday packages that span weekend getaways to cruises to far-flung destinations at ALDI’s signature low prices. Here’s what we know so far about what’s on offer.

ALDI Holidays
The German supermarket is expanding its offerings in Australia to include holiday packages.

Why Aldi?

The supermarket may seem like an odd place to purchase your next holiday. But although supermarket-bought vacations are an Australian first, the German discount chain has already offered package holidays in Europe for over a decade, becoming a trusted supplier of getaways.

ALDI often plays outside typical supermarket offerings, with Group Director Rodney Balach citing ALDI Mobile and ALDI Insurance as an example of the supermarket’s diverse portfolio of offerings. ALDI Mobile is the number one mobile provider outside of Telstra and Optus in Australia, and ALDI Insurance launched just a few months prior.

“With ALDI Holidays we’re bringing our Special Buys to the skies, offering savvy travellers premium holiday options. From budget-friendly bliss to extravagant escapes, there are different levels of luxury for every keen explorer," says Balech.

Aldi Holidays
ALDI Holidays follows the launch of ALDI Insurance and ALDI Mobile.

What kind of holidays will be on offer?

ALDI has teamed up with Gold Coast-based travel group, Ignite (owned by Flight Centre), to put together a series of exclusive holiday packages that offer ease, value and a touch of luxury. Many of the packages are all-inclusive, with pre-arranged flights, transfers, and meals, meaning that customers can simply book, pack and go.

ALDI’s holiday offerings cover everything from domestic escapes to the Whitsundays (5 nights in Daydream Island Resort, From $899 pp twin share) to international escapes on a 15-day European Odyssey (from $4590 pp).

ALDI Holidays
ALDI Holidays will sell holiday packages abroad and domestically, such as a 5-night escape to the Whitsundays. (Image: Zhimai Zhang/Unsplash)

“ALDI Holiday customers can expect incredible savings with these exclusively curated holiday packages including flights, local experiences and more, covering some of the most popular destinations around the world, that can conveniently be booked online or via the dedicated ALDI Holidays Sales Centre," says Ryan Thomas, CEO of Ignite Travel Group.

How to book?

ALDI’s holiday packages are available to browse and book online on the ALDI Holidays portal. But customers will definitely be seeing holiday offers in-store and in ALDI catalogues.

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Elizabeth Whitehead
Elizabeth Whitehead is a writer obsessed with all things culture; doesn't matter if it's pop culture or cultures of the world. She graduated with a degree in History from the University of Sydney (after dropping out from Maths). Her bylines span AFAR, Lonely Planet, ELLE, Harper's BAZAAR and Refinery 29. Her work for Australian Traveller was shortlisted for single article of the year at the Mumbrella Publishing Awards 2024. She is very lucky in thrifting, very unlucky in UNO.
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These winery experiences around Australia take you beyond the standard pour

Oenophiles and novices alike will relish these top-tier wine experiences that go beyond the standard pour.

From the Mediterranean-climate McLaren Vale to the robust Hunter Valley, Australia’s trailblazing wine regions are renowned for producing some of the world’s best drops. A simple cellar door tasting can help you choose your next bottle to take home, but truly understanding the region’s unique terroir and viticultural mastery means engaging all of the senses.

Ultimate Winery Experiences Australia goes beyond the ordinary to offer the best activities to deepen your palate at the country’s most celebrated wineries. Whether it’s an art and wine lunch or horse riding among the vineyards, these experiences make for an unforgettable day out.

Culinary

A bottle of Cabernet Sauvignon paired with a beautifully plated gourmet meal at a winery restaurant.
Sip your way through Australia’s best winery experiences.

Epicureans are spoilt for choice with these fantastic gastronomic journeys. Explore Leeuwin Estate’s fine wine, food and commitment to the arts on their Seasonal Experience: Art, Wine & Farm to Fork tour.

Sample a line-up of cool-climate wines with The Art of Fine Wine and Gastronomy at Ten Minutes by Tractor on the Mornington Peninsula, before meandering through the rolling Gabrielle vineyard and feasting on a five-course tasting menu with matching wines.

Outdoors

Visitors riding horses through the vineyards at Jacob's Creek, enjoying a scenic wine country experience.
Ride through the vines at Jacob’s Creek.

Nature enthusiasts can seamlessly pair their love for the outdoors with their love for wine on the Cape to Vine Day Trip – a guided walking tour along the pristine Margaret River cape which ends with a private tour, then a food and wine pairing at the area’s founding wine estate, Vasse Felix.

If your preferred mode of transport is on a trusted steed, the Vineyard Horse Ride and Tasting experience takes animal lovers on a 60-minute guided horse ride through the picturesque vineyards of Jacob’s Creek, followed by a tasting of their cellar door wines.

Blending

Guests blending their own wines during an interactive winemaking experience.
Unleash your inner winemaker.

Curious learners can step into the role of winemaker with a hands-on masterclass. The Master Blenders: Blend your own Muscat class in Rutherglen is perfect for sweet-toothed guests, expertly guided by a Stanton & Killeen host to craft their own personalised 500ml Muscat blend. Or a bubbly affair awaits in Launceston with The Art of Sparkling masterclass hosted by Josef Chromy Wines to create a personalised bottle of sparkling. The experience also includes a tasting of the estate’s table wines and a two-course lunch with wine pairings.

Overnight

A cosy luxury stay at Ampersand Estates.
Pair luxury stays with exceptional wines.

An overnight wine experience allows you to savour every last drop. Live la dolce vita in the King Valley with the Pizzini Overnight Wine and Food Escape, a tutored wine tasting uncovering the delights of Italian food and wine pairings, followed by a four-course dinner with matching wines before bedding down at the charming Mountain View Hotel. For an ultra-luxe wine escape, make a beeline for Pemberton, where The Ampersand Estates Experience – A Marriage of Luxury & Nature offers discerning travellers a stay in a self-contained estate residence, with a private wine tasting and five-course degustation cooked by a chef exclusively for your group over an open-flame.

Culture

Aerial view of Pt. Leo Estate overlooking rolling vineyards and the coastline on Victoria's Mornington Peninsula.
Experience the perfect pairing of art and wine.

The art of hospitality can be taken to new levels on a cultural and culinary wine journey. The Discover Pt. Leo Estate Lunch, Art & Wine Experience indulges with a 3-course meal showcasing Mornington Peninsula’s produce paired with Victorian wines, plus a walk through the state-of-the-art sculptural park backdropped by the 50-acre vineyard and ocean. The Love on Mount Pleasant guided discovery invites wine enthusiasts to admire the cellar door spaces adorned with works from renowned artists, including Garry Shead, Archibald Prize winner and nephew of Mount Pleasant’s founder, Maurice O’Shea. Sip through a tasting of eight elegant wines paired with local and international cheeses.

Meet the makers

Visitors touring a vineyard alongside winemakers, learning about grape growing and the winemaking process.
Learn from the experts.

Who better to learn about wine from than the makers themselves? Join winemaker and vigneron Tom Ward on a private Immerse with Swinging Bridge tour of the Orange wine region. An informative morning is spent discovering the cool-climate vineyards used to create Swinging Bridge’s award-winning wines, before heading to the winery’s Hill Park Vineyard for a five-course degustation. And discover Queensland’s emerging wine scene with the Behind the Scenes Winery Tour and Premium Tasting, which takes visitors on a tour of Sirromet’s winery facility and a private tutored wine tasting of drops rarely available for sampling.

Helicopter experiences

A helicopter flying above sprawling vineyards.
Take your wine experience to new heights.

See things from a new perspective with an immersive, ultimate luxury wine adventure. Take to the skies on the Helicopter Tour & Blending Bench adventure, which includes a 30-minute scenic flight over McLaren Vale’s spectacular landscape before playing winemaker inside the d’Arenberg Cube to create your own blend from their unique bounty and exploring the building’s art-filled Alternate Realities Museum. Go behind the scenes of a working winery with the Helicopter Winery Tour and 4 course Lunch. Get picked up from your accommodation by a private chauffeur, then take to the skies via helicopter to Printhie Wines.

Heritage

Guests sampling wines beside oak barrels during a guided cellar tasting.
Explore the past, one glass at a time.

History buffs and seasoned oenophiles will delight in discovering the liquid lore of an iconic Australian winery. Savour a 100-year-old tawny with Seppeltsfield’s Centennial Cellar Experience in the Barossa Valley and go on a tour of the Seppelt family homestead, built in 1851 and the underground blending cellar. And it would be remiss not to explore Australia’s most iconic winery, Penfolds in Magill Estate in South Australia, where The Penfolds Heritage Tour & Taste includes a walking tour through the original working winery, lush vineyard and underground drives and a cellar door tasting of their exceptional The Penfolds Collection and covetable Cellar Reserve range.

Start planning an unforgettable wine journey at ultimatewineryexperiences.com.au