Bringing iconic Aussie sweets to a Northern New South Wales laneway, Public Supply is attracting unprecedented crowds every morning.
For three weeks straight, a cubbyhole cafe has seen round-the-block queues from 7am each morning. The objects of everyone’s affection? Fluffy glazed baked goods and a double shot espresso garnished with Coco Pops.
Welcome to Public Supply, a hole-in-the-wall of a residential apartment block in Tweed Heads, right opposite the Tweed River. It opened at the end of August 2025, and I visit on a mid-September Sunday, hoping early-day processions have dissolved into less-hectic trickles. Peering over from a sandy beach across the road, I see a crowd growing by the second and realise I’m out of luck. Public Supply cements the Tweed Heads, a once-sleepy Northern NSW coastal town located right on the border of Queensland, as a certified foodie magnet.
You’ll find Public Supply in a totally unassuming laneway
Public Supply is the brainchild of two couples, Ross Whitlock and Alysha Buckingham, and Kurt Foggo and Kallie Hunter. The foursome envisioned serious grab-and-go potential after observing several cult foodie operations in the area, including a cowboy-themed cold brew bar (Sun Devil Drinks Co.), which draws queues around the corner, and a Detroit-inspired deep-dish pizza slinger (Franc Jrs), a hot dinner ticket just two blocks over.
Foldable chairs and milk crates offer patrons a place to sit and enjoy their order. (image: Supplied)
The unassuming cafe in Tweed Heads has become an overnight success. (Image: Supplied)
Crunchy Nut-topped coffee is another viral sensation on the menu at Public Supply. (Image: Supplied)
Built in a former Japanese eatery, the design is crafty in its simplistic fit-out. One long metal countertop with a silver La Marzocco coffee machine stacks trayfuls of scrolls at one end and drinks down the other. There’s no formal seating, but benches built into the apartment block’s laneway are snapped up by customers and the team puts out folding chairs and glass-topped milk crates to create make-shift tables. Ross and Kurt run the show, leaning on a local commercial kitchen to help whip up the daily dough, before the duo gets to cutting, baking (in the two onsite ovens behind the counter), and lavishly smothering their scrolls in various glazes.
It’s tight in there, but I spot six completely frazzle-free staffers, including Ross and Kurt, on the tools during my visit. Their well-oiled machine — which churns out about 48 scrolls per oven, per bake — undoubtedly contributes to this viral success. Kallie tells me they’re selling a minimum of 300 scrolls per day and a single Friday saw roughly 500 scrolls sold. Incredible.
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The must-try items on the menu at Public Supply
The Coco Pops mocha is a hit with patrons. (Image: Supplied)
The Coco Pop Mocha is my favourite item on the menu, even compared to the pudgy-perfect, lens-magnet scrolls. A large white, branded mug is filled with Coco Pops-infused milk before a double shot of espresso, crafted from house-blend beans, is added, then finished off with a generous heaping of Coco Pops. It’s entirely photogenic, just like a chocolate milkshake, only crunchy, while still offering the caffeine hit I’m craving. Even more impressive, the coffee is balanced, the taste lingering even as the Coco Pops soften. The genius of it all makes me wonder why I haven’t tried this at home. It’s priced at $11, which is reasonable for a serving of cereal and strong coffee.
The Biscoff scroll (left) and Pistachio scroll (right) are made fresh onsite daily. (Image: Supplied)
The other non-negotiable is one of their TikTok-famous cinnamon scrolls. I struggled to choose between all six varieties: the Naked Cinny ($10) sans gooey cream cheese topping, the Original Glaze ($11) with vanilla-infused cream cheese, the Pistachio ($11) with pistachio glaze and pistachio dough infusion, the Biscoff Crumble ($11) with Biscoff cream cheese and Biscoff dough infusion, the Choccy Bueno ($11) which tastes like a Kinder Surprise, and the Vegemite & Cheese Scroll ($11). Wherever you land, the dough is pillowy (as though you’re taking from the middle of a bake tray and never from the edges), the portion size is giant, and if you’re holding a glazed one, the topping is abundantly spread. BYO wet wipes because this is a glorious, messy indulgence — you can’t avoid getting sticky.
A variety of inventive Matcha options are on the menu too. (Image: Supplied)
The other trending menu items are the two matcha drinks: the Matcha Blanc ($8) with orange-infused matcha topped with cold matcha cream foam, and the Matcha Cloud ($8) with coconut water and cold matcha cream foam. I’m not a matcha devotee myself, but Kallie tells me the Matcha Cloud is a daily fan favourite.
Additionally, there are two kid-exclusive menu items: the Fairy Bread for $4, which uses the same Original Glaze cream cheese topping, and a Cereal Cup for $5, where you can choose between Coco Pops or Crunchy Nut Cornflakes with milk.
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How Public Supply became a viral sensation
Forget plain lattes, when your morning brew at Public Supply comes with Crunchy Nut and Coco Pops on top, you know you’ve found the spot.
Kallie tells me that on opening day, Public Supply sold out of cinnamon scrolls in 45 minutes. The following day, double the amount sold out again. On the day I visit, they’re two hours away from a midday close and figures are sitting at 461 sold. Utterly bananas.
After seeing it myself, it’s clear this cafe went viral on entirely organic terms. Ross, who created the menu and brings more than a decade of hospitality experience to the helm, genuinely loves scrolls (though more savoury than sweet) and he’s baking things he and his mates simply love to eat themselves. Serving customers with real smiles and all the patience, Public Supply is unpretentious and a true product of its relaxed riverside surroundings. The outstanding sweet novelty factor is, quite literally, the icing on the cake of this slam dunk operation.
Details
If you’re driving to Public Supply from the Gold Coast, take the Gold Coast Highway past the Gold Coast Airport to Coolangatta Rd and follow the signs to Tweed Heads. It’s about eight minutes from the airport. If you’re road tripping from Byron Bay or Coffs Harbour, drive up the M1 past the border before taking the Kennedy Dr exit. Tap Wharf Rd into Maps to reach Public Supply in just a few minutes.
Address: Shop 10/29 Wharf Rd, Tweed Heads
Opening hours: 7am to 12pm, daily, but you’ll only score scrolls from Wednesday to Sunday.
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Kristie Lau-Adams is a Gold Coast-based freelance writer after working as a journalist and editorial director for almost 20 years across Australia's best-known media brands including The Sun-Herald, WHO and Woman's Day. She has spent significant time exploring the world with highlights including trekking Japan’s life-changing Kumano Kodo Pilgrimage and ziplining 140 metres above the vines of Mexico’s Puerto Villarta. She loves exploring her own backyard (quite literally, with her two young children who love bugs), but can also be found stalking remote corners globally for outstanding chilli margaritas and soul-stirring cultural experiences.
With more than 60 nationalities calling it home and a century of Italian influence shaping its paddocks and plates, Griffith is a regional Australian town with serious culinary cred.
It might feel surprising to learn that Griffith is one of Australia’s leading food destinations. In-the-know Italians have understood this for generations, drawn to the Riverina region’s fertile soils that reminded them of the terrain they’d left behind more than a century ago. These days, Griffith supplies much of the nation’s pantry: 95 per cent of Australia’s prunes come from the region, it’s the country’s largest citrus-growing area, and it’s a leading producer of almonds and walnuts. Even the pickles in every McDonald’s burger nationwide are produced in Griffith. This is not just a farming town; the Griffith food scene is leading the way.
Here, culinary confidence is rooted in migration. Italian families began arriving from 1913, with a second wave settling after the Second World War. Today, Griffith has the highest proportion of Italian ancestry of any Local Government Area in Australia. Add to that more than 60 nationalities represented across the community and you have a town where food is driven not by trends, but by tradition. Griffith’s motto, ‘Taste our culture’, isn’t marketing spin; it’s the reality.
Where the vines tell a story
Uncover the stories behind every glass. (Image: Destination NSW)
The Riverina has long been dubbed the food bowl of Australia, but it’s also a wine region that remains largely under the radar. What sets Griffith apart is that every one of its wineries is family-owned, many spanning generations.
Calabria Family Wines is one of the region’s standard-bearers. The Calabria story began in 1945 when Francesco Calabria planted his first vines; today, the family continues to shape the region’s identity while also stewarding the historic McWilliam’s Wines brand. McWilliam’s was the first winery to plant vines in the area, and its barrel-shaped cellar door – complete with a soaring stained-glass window – remains one of the most distinctive in regional NSW.
Yarran Wines, run by the Brewer family, showcases estate-grown fruit across Mediterranean varietals that thrive in the warm climate. Expect bold reds and textured whites that reflect both heritage and innovation.
Set inside the old ambulance station, Harvest HQ is owned and operated by the Riverina Winemakers Association and pours a rotating selection of local wines under one roof. It also features spirits from The Aisling Distillery, reinforcing the region’s collaborative approach to craft.
At the table
Dine where tradition meets a bold new generation. (Image: Visit Griffith)
If the vineyards tell one story, the dining rooms tell another. Griffith’s restaurants are where tradition and next-gen confidence meet.
Zecca Handmade Italian occupies the former Rural Bank building, an imposing Art Deco landmark from the late 1930s. ‘Zecca’ means money print, and the name is a nod to the Zecca di Venezia in Venice. Here, find the Riverina’s only producer of dried artisan pasta and traditional Italian recipes. Importantly, the growers and producers supplying the kitchen are listed on the menu as a transparent expression of the region’s farm-to-table ethos.
Established in 1977 and still run by the Vico family, La Scala puts authentic Italian cuisine on centre stage. Expect handmade pasta, traditional wood-fired pizzas, slow-cooked sauces and dishes that follow recipes guarded like family heirlooms. For something more contemporary, Bull & Bell in Gem Hotelis a shrine to the Euro-style steakhouse that works closely with local farmers and artisans to showcase Riverina produce.
And then there are the institutions. Bertoldo’s Pasticceria, now in its third generation, draws locals daily for cannoli, biscotti, crostoli and house-made gelato, alongside classic sausage rolls and potato pies. La Piccola Grosseria feels like stepping into an Italian alimentari, its shelves lined with continental goods that wouldn’t feel out of place in Puglia.
Meanwhile, Limone celebrates local and seasonal produce across breakfast and lunch menus, enriched by the produce and stories of Piccolo Family Farm. Find pastries and sourdough baked daily, and pop into the onsite retail pantry for products from regional producers – including the Piccolo family’s own wine range, Caro Piccolo.
From the source
Taste world-renowned Aquna Sustainable Murray Cod, straight from its source. (Image: Visit Griffith)
Behind every menu is a producer. Aquna Sustainable Murray Cod is perhaps Griffith’s most high-profile export; the brand’s Murray cod and Aquna Gold Murray Cod Caviar have achieved global recognition. In October 2024, Aquna presented its products to King Charles III and Queen Camilla at the NSW Premier’s Community BBQ in Parramatta. Impressed by the producer’s sustainable farming practices, the King requested the cod be sent to Buckingham Palace – not bad for a fish farm in regional NSW.
Mandolé Orchard champions almonds grown on a family-run farm, transforming them into almond milk and value-added products. At Morella Grove, olives are pressed into premium olive oil and pantry staples that speak to Griffith’s Mediterranean heart. These producers are not peripheral; they are central to the town’s culinary ecosystem. Learn about local sustainable farming practices during a farm tour.
Mark your calendar
Plan your visit around A Taste of Italy Griffith. (Image: Visit Griffith)
For a town that helps stock Australia’s supermarkets, Griffith has remained curiously absent from the national dining conversation. That’s beginning to change. If you’ve been searching for a regional food destination with substance, heritage and a clear sense of identity, you’ll find it here in the Riverina, right under your nose.
Time your visit to the Riverina region to coincide with A Taste of Italy Griffith, held every August. This week-long celebration of Italian heritage and culture offers a wide range of Italian-inspired events and experiences to enjoy. Expect long-table lunches, wine tasting experiences, cooking classes and a Makers in the Piazza market. The headline event is a ticketed long lunch – Festa delle Salsicce (Salami Festival) – where winners of the best salami are announced.
