Top Towns for 2022: Escape to Bright’s laidback yet majestic sceneries

Craig Tansley Craig Tansley
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This historic town in Victoria’s high country might just take out the prize for Australia’s prettiest town, thinks Craig Tansley, but there’s plenty to do here besides leaf peeping. Discover why Bright landed at no.7 on your Top 50 Aussie towns list.

Find the complete list of the Top 50 Aussie Towns here.

What makes Bright so charming?

If there’s a prettier town in Australia, I’m yet to see it. Bright may well be located in the fissures of north-eastern Victoria, but you’d be forgiven for thinking you’ve been transported to a 19th-century mining town in Colorado.  

Set at the south-eastern end of a pine-clad valley dwarfed by the Australian Alps (and more specifically by Victoria’s tallest mountain, Mt Bogong), its leafy streetscape is dominated by century-old-and-then-some heritage buildings, some of which remain from the Victorian gold rush era of the 1850s.  

A picturesque town blooming with green scenery

Its leafy avenues planted with elegant European trees blaze with colour in autumn, while wildflowers bloom just beyond town. The Ovens River flows right through Bright, providing a hell of a backyard view for the cafes, restaurants and breweries built by its banks.  Here, with its sprawling outdoor terrace, the iconic Bright Brewery serves as the town’s main gathering point in summer months especially.  

Elm dining
Alfresco dining at the Bright Brewery.

Local artisan food makers and producers set up stalls at weekly farmers’ markets and walking trails crisscross town, connected by swinging bridges over calm, clear water that is ideal for family swims.

It invites you to explore its great outdoors

The 100-kilometre Murray to Mountains Rail Trail passes through town, too, its easy-to-ride off-road cycling trails that follow the region’s old railway tracks delivering you to nearby produce farms and wineries.  

vineyards around Ringer Reef Winery;
The verdant vineyards around Ringer Reef Winery.

Bright is part of the Alpine Valleys Wine Region, one of the oldest wine-growing districts in Victoria and home to 12 cellar doors set on rambling estates surrounding town. Set across five mountain valleys, with 30 grape varieties, this is one of Australia’s most underrated wine regions –for the scenery viewed from its tasting rooms alone. 

some bubby at the Ringer Reef Winery
Sample top drops at Ringer Reef Winery.

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A perfect haven for adventure seekers

And there are plenty more excellent adventures to be had in the region besides. From tandem micro-light flights off the tall peaks surrounding Bright, to abseiling the sheer cliff faces of nearby Mt Buffalo National Park, to skiing or mountain-biking the slopes of two of Australia’s best-known ski resorts, Falls Creek and Mt Hotham, part of a spectacular loop road that connects Victoria’s highest country.  

Or you might not want to leave town at all. And therein lies Bright’s charm. There’s a festival on almost every weekend, especially in summer and autumn. Or a sporting event – like the Audax Alpine Cycling Classic, one of Australia’s premier mountain bike races, held each Australia Day weekend.  

And some of the restaurants and cafes along its main drag are rated among regional Australia’s finest. 

Sixpence Coffee Roasters at Bright Brewery
Have a delightful conversation over coffee at Sixpence Coffee Roasters.
Explore more of Bright in our travel guide or find out which other towns made it into your Top 50.

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Craig Tansley
Craig Tansley has been a travel writer for over 20 years, winning numerous awards along the way. A long-time sucker for adventure, he loves to write about the experiences to be had on islands, on the sea, in forests or deserts; or anywhere in nature across Australia, and the world.
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The iconic Victorian beach where true Aussie surf culture was born

    Craig Tansley Craig Tansley
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    Torquay’s Bells Beach is considered one of the best surf beaches in the world.

    It’d be easy to think Australian surf culture was born around the right-hand point breaks of the Gold Coast and Byron Bay. These regions seem the epitome of how the world views Aussie surfers – bronzed (or burnt), languishing in warm water and sunshine. The reality is a lot different.

    The rise of surf culture along Victoria’s coastline

    surfers at Bells Beach in Australia
    Surfers stand on the shore at Bells Beach, where the country’s biggest surfing competition is held each year. (Image: Getty/Filed Image)

    True Aussie surf culture was born on the chilly waves of Victoria’s winters, when huge swells from the Great Southern Ocean hit cliff-lined beaches along the Great Ocean Road. These beaches were the ultimate proving ground – surfers from all over Australia arrived in panel vans and VWs to do battle with the biggest waves they could find.

    huge swells from the Great Southern Ocean at Bells Beach
    Surfers take advantage of the huge swells from the Great Southern Ocean at Bells Beach. (Image: Tourism Australia/Cameron Murray)

    There are surf breaks all along this very picturesque coast – but those around Torquay were most revered. The ultimate test of a surfer’s ability – and durability – however, was Bells Beach: Australia’s answer to Hawai‘i’s Pipeline. Just beyond, the breaks at Jan Juc and Winkipop beckoned.

    an aerial view of surfers at Bells Beach
    Hit the waves along the picturesque coast. (Image: Tourism Australia)

    Torquay became surfing’s Silicon Valley: HQ for the entire Australian surf culture revolution. Four young locals worked out of their backyards in Torquay to create two of the world’s biggest surf labels – Rip Curl and Quiksilver, which soon became the region’s biggest employers.

    surfers out at Bells Beach
    Surfers out at Bells Beach, Victoria’s most famous beach. (Image: Tourism Australia/Cameron Murray)

    Rip Curl started sponsoring the Bells Beach Pro in 1973 – and have done ever since. It’s been going since 1962 – making it the world’s longest continually run surfing contest. Held every Easter, it’s part of the world surfing tour. Spectators line its 30-metre-high cliffs to watch the world’s best take on enormous waves – it’s the ultimate coliseum for the sport and has inspired generations of Aussie surfers to join the list of heroes whose names are on its iconic bell.

    Follow the waves through Victoria’s surfing heartland

    Australian National Surfing Museum, Torquay
    The Australian National Surfing Museum in Torquay. (Image: Tourism Australia)

    Just behind Torquay’s main drag, you can see all that history on display at the world’s best surf museum – the Australian National Surfing Museum. Here you can take your time absorbing the 100-year-or-so history of Australian surfing and check out the 150-strong surfboard collection.

    surfboards on display at Australian National Surfing Museum
    The museum holds surfing memorabilia, including a room dedicated to the history of boards. (Image: Tourism Australia)

    But classic Aussie surf culture can be observed in everyday life all over the Great Ocean Road and Torquay. Surfing dictates life here; no work is done until the big swells have come and gone. Just being here provides a window into 60-odd years of rebellion against convention; for no-one likes nine-to-five living on the Great Ocean Road.

    surfing memorabilia at Australian National Surfing Museum
    The varied displays celebrate the Bells Beach competition, surfing legends and Aussie surf culture. (Image: Tourism Australia)

    There’s less panel vans and VW Beetles these days, but surf culture still rules life. Surfers run this coast; you’re better off keeping out of their way when they’re running down past you to face the biggest swells – then hear them swap stories at cafes, restaurants and bars all around you.

    surfing at Bells Beach
    The beach near Torquay is Australia’s answer to Hawai‘i’s Pipeline. (Image: Visit Victoria/William Watt)