The secret’s out: this character-packed harbour town has just been named Australia’s number one.
Australia has a brand-new capital of cool, and this year, it’s all about the west. Fremantle in Western Australia has officially been named Australia’s Top Tourism Town for 2025, taking out the coveted Gold award at a ceremony held at Parliament House in Canberra.
The annual awards, run by the Australian Tourism Industry Council (ATIC), celebrate the small towns, big characters and passionate guides that bring travel in Australia to life.
Fremantle takes the crown
Freo is Australia’s best town. (Image: Getty Images/EyeEm Mobile GmbH)
“Fremantle, or Freo as the locals call it, is an exceptional destination," said ATIC CEO Erin McLeod.
“Its vibrant maritime heritage, thriving arts and music scene, world-class food and wine, and rich culture make it a standout winner as Australia’s Top Tourism Town for 2025."
The best of the rest
Devonport was the 2024 Top Tourism Town. (Image: S. Group)
While Fremantle took the top spot, other towns across the country also shone.
Silver went to Devonport in Tasmania, a charming port city that took home Gold last year, while Bronze was awarded to Kiama in NSW, home of the iconic blowhole and pristine South Coast beaches.
Small and tiny towns
Bungendore in the Canberra Region took won the Small Tourism Town. (Image: Destination NSW)
The awards also spotlight smaller communities that punch well above their weight.
Bungendore in the Canberra Region took Gold in the Small Tourism Town category, impressing with its historic streetscape and creative culture. Followed by Deloraine in Tasmania winning Silver, and Airlie Beach in The Whitsundays winning Bronze.
Trentham in Victoria claimed Gold in the Tiny Tourism Town category, with its charming main street, lush gardens and proximity to the Wombat State Forest. Silver and Bronze awards went to Huskisson in NSW and the Town of 1770 in Queensland, which was also voted one of Australia’s best beaches in 2025, proving that incredible visitor experiences are spread across the map.
Why the awards matter
Trentham in Victoria won Gold for the Tiny Tourism Town.
Now in its fifth year, the Top Tourism Town Awards highlight the communities and guides that power Australia’s visitor economy. Tourism Australia’s executive GM of corporate affairs, Tanya Bowes, noted that tourism is the lifeblood of so many communities across Australia.
Australia’s Top Tourism Town Awards chairperson Shaun de Bruyn said the awards shine a spotlight on the communities and guides who bring Australian tourism to life through local knowledge, warmth and genuine connection.
“Our regional destinations play a crucial role in Australian tourism, offering authentic experiences that support local towns and attract visitors from near and far."
Emily Murphy is Australian Traveller's Email & Social Editor, and in her time at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? Tasmania and The Kimberley.
Whether you’re after the perfect family holiday or after something a little more romantic, Accor has the stay for you.
Nothing sets the tone of your holiday quite like the accommodation you’ve chosen. After all, who can imagine a wellness retreat without an on-site day spa, or a sprawling family resort without a kids’ club (or babysitting service)? The truth is there are as many ways to holiday as there are types of travellers – but happily, there’s accommodation for every type of traveller.
Fun family holidays
A successful family holiday requires plenty of space – not to mention essential amenities, like a fully equipped kitchen and laundry, a central location near plenty of activities and attractions, and those all-important beaches. The following properties all fit the bill and were designed with kids in mind.
1. Peppers Beach Club Port Douglas
Peppers Beach Club Port Douglas is perfect for a family getaway.
Will it be a day of snorkelling the Great Barrier Reef, horse riding along the golden sands of Cape Tribulation, or trying your hand at watersports at Four Mile Beach? For those checked in at Peppers Beach Club Port Douglas , the correct answer can only ever be ‘all of the above’ – but only if you can convince the kids to get out of the hotel’s lagoon-style swimming pool.
Featuring one-, two- and three-bedroom apartments (some with private swim-up pool decks), the hotel is also conveniently located moments from the town centre.
2. Novotel Sydney on Darling Harbour
Send the kids to Kid’s club, and head to the restaurant.
Kids’ club: the two words most parents of little ones long to hear. With Novotel Sydney on Darling Harbour , however, that’s only the beginning. This eco-friendly hotel (which is famous for its spacious rooms) pulls out all the stops, serving up a 10-metre outdoor pool, tennis court and a signature restaurant, The Ternary .
When the kids are screaming ‘Gold Coast theme parks’ but your body needs a little Byron Bay downtime, the answer arrives in the form of Mantra on Salt Beach Kingscliff , an airy resort located in The Tweed. Some of Queensland and New South Wales’s top beaches and attractions are only a short drive away.
Featuring one- and two-bedroom suites, a tennis court and a lagoon-style pool (plus a children’s wading pool), guests also have the option to rent a bike, book a treatment at the onsite day spa, or organise child-minding for date night.
Couples getaways
Remember those candlelit dinners when you first got together? Or what about those long walks along the beach and lazy sleep-ins – complete with room service?
If you’re still searching your memory, it’s time to hit reboot on romance by booking a hotel geared around good food, good times and more than a little privacy.
Top tip? Book the Romance Getaway Package , which includes a bottle of French champagne, breakfast in bed and a leisurely 2pm check out.
2. Mondrian Gold Coast
Enjoy classy surrounds at The Mondrian.
The Gold Coast suburb of Burleigh has all the ingredients needed for a romantic escape. And the best place to explore it all from is the stunning beachfront lifestyle precinct, Mondrian Gold Coast .
Stay in one of 208 accommodation options, including studios, suites, homes and houses. Taste your way through the levels of dining options, from authentic Italian and surf-to-plate seafood, and dive into the lively pool club. Or relax with a restorative treatment together at the spa.
City escapes
Nabbing a front-row seat to urban life (and momentarily feeling like a local) is as easy as checking into a city hotel and letting the streets around you set the pace for your next holiday.
Laidback retreats and coastal getaways will always have their place, but here you can step straight into galleries and boutique stores, roll into restaurants and tumble out of bars – all before watching the sun rise across a gleaming skyline.
A convenient location, of course, is key.
1. 25hours Hotel The Olympia
Book into Sydney’s newest boutique spot.
Hotels are all too often about retreating from the city they’re located in, but at Sydney’s newest boutique spot, 25hours Hotel Sydney The Olympia , a stay is all about immersing yourself in the area. Channelling the energy and creativity of its Oxford Street location, the hotel’s bold and playful design is a nod to the building’s arthouse beginnings as West’s Olympia Theatre. Guests can choose to stay in either a light and airy Dreamers room or the more dramatic Renegades option.
This is home to two stand-out bars (one of them on the rooftop) and a cafe serving Lune croissants, as well as The Palomar , a hot dining spot that serves as a love letter to the Mediterranean.
2. Hyde Melbourne Place
Be steps from Melbourne’s best attractions.
Some of Melbourne’s finest restaurants might be on Hyde Melbourne Place’s doorstep, but there’s no need for guests to venture out the front door for a bite to remember. The innovative brand’s first Australian offering is not only home to three distinctive venues (including an atmospheric rooftop restaurant), but is also the winner of a Michelin Key 2025.
Conveniently located in the east end of the city’s CBD within moments of the city’s iconic laneways, accommodation ranges from a soothing General Admission Queen to the spectacular Headliner Suite (many with balconies overlooking the city buzzing below). A high-end fitness space and Peach Pilates streamed straight to your in-room tablet are available too. Our top tip? Call ahead for a Sonna Brightening LED Face Mask and say yes to winding down with a meditative ritual designed to support skin health, clarity and calm.
Tranquil retreats
There’s no question 2026 is going to be your year, but it would be foolish to hard-launch this new and improved you without first taking some time to relax, rejuvenate and reflect on how you can find better balance in the year to come.
It’s time to treat yourself to a wellness getaway that’s designed around peace, natural beauty and more than a few spa treatments.
1. Pullman Bunker Bay Resort
Relax into Pullman Bunker Bay Resort.
Kangaroos at dawn, Margaret River wineries at noon and a long evening of life-affirming massage treatment come the late afternoon; there’s a lot to love about a stay at Pullman Bunker Bay Resort . And that’s without even touching on the resort’s secluded beachfront location.
Whether you check into a studio villa or a three-bedroom, three-bathroom villa, the views stretching out over the lake or garden will help you hit reset as you ponder the important questions: should you take a drive to nearby Geographe Bay to enjoy the dive of a lifetime, settle in for a long and lazy day in the resort’s heated infinity-edge pool, or make booking after booking at Vie Spa to try its extensive range of massages, facials and treatments?
The cherry on top? The resort has a complimentary – albeit seasonal – kids’ club, too.
2. Peppers Cradle Mountain Lodge
Connect with yourself and nature at Peppers Cradle Mountain Lodge.
Welcome to the ultimate alpine wellness experience, a luxurious lodge nestled in the lush peaks of Tasmania’s World Heritage-listed Cradle Mountain-Lake St Clair National Park, where ‘forest bathing’ takes on a whole new meaning.
Offering quick and easy access to some of the region’s most iconic walking trails (not to mention a window to our most striking flora and fauna), every cabin and suite at Peppers Cradle Mountain Lodge – some with their own fireplace – is designed to help you exhale.
Say yes to a wealth of included activities, such as an evening wildlife safari, a guided Crater Lake mountain walk or the Aboriginal Heritage & Bush Tucker tour. Unwind by retreating to the famous Waldheim Alpine Spa , where treatment rooms overlook rugged mountains and ancient forests.
Wellness has never looked – or felt – so luxurious.
