Victoria’s top town has just been crowned – and it’s a coastal gem

Taylah DarnellBy Taylah Darnell
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These tiny towns are packed with personality – and now they’ve got the title to prove it.

Every year, each Aussie state reveals its most beloved destinations across three categories – the Top Tourism Town, Top Small Tourism Town and Top Tiny Tourism Town. NSW announced its winners last month. Now, it’s Victoria’s time to shine. Drum roll, please…

Victoria’s Top Tourism Town

Warrnambool in Victoria
Seaside Warrnambool is Victoria’s Top Tourism Town of 2025.

Say hello to Victoria’s Top Tourism Town of 2025 – Warrnambool! Open to towns with a population of 5,000 or more, this category recognises stand-out destinations that offer something truly special – and it’s not hard to see why Warrnambool took out top honours. Situated along the iconic Great Ocean Road and a three-hour drive from Melbourne, Warrnambool offers the perfect blend of regional charm and coastal bliss.

Deep Blue Hot Springs in Warrnambool, Victoria
Take a dip in geothermal waters at Deep Blue Hot Springs.

Wander along the main drag to explore cosy cafes and vintage boutiques. Or head to the coast for beautiful beaches and scenic walking trails. It’s also a great jumping-off point for the Great Victorian Bathing Trail, a 900-kilometre tourist route that takes in some of the state’s best natural geothermal baths. Start in the heart of town at Deep Blue Hot Springs , a mineral-rich sanctuary of open-air rock pools.

Warrnambool combines coastal vibes with regional charm.

Add in friendly locals and a laid-back lifestyle, and Warrnambool’s win feels like a no-brainer. The regional city of Ballarat was hot on its heels, though, scoring the category’s silver award. Maybe 2026 will be your year, Ballarat!

Victoria’s Top Small Tourism Town

Bogong Horseback Adventures in Mount Beauty, Victoria
Discover the countryside charms of Mount Beauty.

Next up is Victoria’s Top Small Tourism Town – a category reserved for towns with a population between 1,500 and 5,000. And this year, the award goes to Mount Beauty! It’s all in the name here. This charming township, around a 4.5-hour drive from the state’s capital, sits at the base of Victoria’s highest peak, Mt Bogong.

Bogong Horseback Adventures in Mount Beauty, Victoria
Join a scenic horse-riding tour with Bogong Horseback Adventures.

Mount Beauty is home to some of Victoria’s most bucolic landscapes that have long attracted nature lovers and outdoor enthusiasts. From horse-riding tours with Bogong Horseback Adventures to bike tracks and hiking trails, visitors are spoilt for choice. Come the cooler months, the surrounding mountains are covered in snow, and with Mount Hotham only an hour away, it’s the perfect place to book for a cosy winter weekend.

Mt Hotham in Victoria
Head to nearby Mt Hotham to hit the slopes come winter.

Port Fairy on the Shipwreck Coast, named after the 700+ vessels submerged in its waters, took out silver in the Top Small Tourism Town category this year. And while it may be a world away from the winner, its rich offerings made for fierce competition.

Victoria’s Top Tiny Tourism Town

Trentham in Victoria
Visit cosy country pubs in Trentham.

The final category shines the spotlight on Victoria’s pocket-sized towns – those with no more than 1,500 residents. Let’s hear it for the Top Tiny Tourism Town of 2025 – Trentham! Don’t let its size fool you. This historic village, under two hours north-west of Melbourne, sure packs a mighty punch. Sitting pretty atop the Great Dividing Range, Trentham has been enchanting visitors since it was established by gold prospectors in the 1850s.

Trentham in Victoria
The tiny town is home to a range of boutique stores.

Focus soon shifted to gems of a different kind – cosy country pubs, boutique stores and stylish accommodation like The Cosmopolitan Hotel – which solidified Trentham as a regional treasure. But there’s more to the suburb than its charming streetscapes. Aptly named Trentham Falls is the highest single-drop waterfall in Central Victoria, plunging more than 32 metres. Who knew one of Australia’s best waterfalls was just a five-minute drive from town?

Trentham Falls in Victoria
Trentham Falls cascades over a basalt cliff for more than 32 metres.

Halls Gap claimed silver for the Top Tiny Tourism Town award. Known as the gateway to the Grampians, the village is another natural wonder. And while an abundance of waterfalls can also be found nearby, they couldn’t quite compete with Trentham’s crown jewel this year.

Bronze commendations for each category were awarded to Echuca, Portarlington and Whitfield, respectively, with all winners decided by the Victoria Tourism Industry Council .

Taylah Darnell
Taylah Darnell is Australian Traveller's Writer & Producer. She has been passionate about writing since she learnt to read, spending many hours either lost in the pages of books or attempting to write her own. This life-long love of words inspired her to study a Bachelor of Communication majoring in Creative Writing at the University of Technology Sydney, where she completed two editorial internships. She began her full-time career in publishing at Ocean Media before scoring her dream job with Australian Traveller. Now as Writer & Producer, Taylah passionately works across both digital platforms and print titles. When she's not wielding a red pen over magazine proofs, you can find Taylah among the aisles of a second-hand bookshop, following a good nature trail or cheering on her EPL team at 3am. While she's keen to visit places like Norway and New Zealand, her favourite place to explore will forever be her homeland.
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Farm fresh produce to a trail of lights: the ultimate guide to Mildura

    Rachel LayBy Rachel Lay
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    The charm of Mildura is hidden in plain sight along the Sturt Highway. The capital of Tropical North Victoria is in a league of its own.

    From the moment you arrive in Mildura , the warm air and palm trees invite you to slow down. While most Australians might drive right past it, Mildura is full of surprises. Here you’ll spend one day witnessing over 50,000 years of First Nations history in a UNESCO-listed National Park, and the next dining in a hatted restaurant after wandering through 12,500 fireflies as the outback sunset bursts to life above. From roadside fruit stalls and family-run wineries to houseboats and galleries, it’s time to explore Mildura.

    Feast Street, at the heart of Langtree Avenue in Mildura.
    Taste, wander and be surprised in Mildura.

    Taste Mildura’s produce

    It makes sense to start your trip by addressing the most important question: where to eat. In the beating heart of Australia’s food bowl, sample the local produce directly from the source. And then, of course, experience it through the menu of a hatted chef. Or sandwiched between pillowy slices of Nonna’s ciabatta.

    Rows of orchards and olive groves invite you to spend the day traipsing from farm to farm. Taste olives propagated from Calabrian trees brought over in the 40s, oranges picked right from the tree and squeezed into juice and spoons full of honey . Bring the holiday back to your kitchen by stocking your pantry at roadside produce stalls, or calling into the ‘silver shed ’ (Sunraysia’s gourmand Mecca).

    Thanks to the warm, balmy air and fertile soils, the wineries dotted along these hills produce award-winning local wines. Like Chalmers , a family-run, innovative winery dedicated to making their wines as sustainable as possible. And picturesque Trentham Estate offers views of the snaking Murray River as you sample their vintages.

    Venture beyond the gnarled shadows of olive groves and fragrant rows of blossoming fruit trees and you’ll find an otherworldly side to Mildura. With Discover Mildura as your guide, visit Murray River Salt’s Mars-like stacks. The naturally pink salt is formed from an ancient inland sea and evaporated entirely by the sun to create one of the region’s most iconic exports.

    Start your day with just-squeezed sunshine.

    Hatted dining & Italian history

    Mildura is home to a proud community of Calabrians and Sicilians. This, paired with the exceptional local produce, means that you can find paninos on par with those in Italy. The Italian is a Paninoteca serving up made-to-order, hefty, authentic Sicilian paninos. Nonna Rosa’s pork meatballs, slowly cooked in tomato ragu and served in a crusty, fluffy roll topped with gratings of Grana Padano cheese and salsa verde, will call you back to Mildura for the rest of your days.

    To find hatted dining in Mildura, simply follow the staircase down into the basement of the historic Mildura Grand Hotel to find Stefano’s . Following the muscle memory and instinct of his Italian roots, he delivers on the principle of ‘cucina povera’. That is, the Italian cooking ideology that turns simple, local ingredients into magic.

    Things to do in Mildura include dining at the acclaimed Stefano’s, where simple local ingredients are transformed into Italian culinary magic beneath the historic Grand Hotel.
    Bite into Mildura’s Italian heritage.

    Discover a thriving culture scene

    The city is alive with culture. Whether it’s painted on the town’s walls, told in ancient yarns, or waiting for you in a gallery.

    The Mildura Arts Centre was Australia’s first regional art gallery. Behind the walls of Rio Vista Historic House, you’ll find a lineup of ever-changing exhibitions. The gallery’s wall space pays tribute to the art and songlines of local First Nations People, the region’s awe-inspiring landscapes and more. Outside, on the gallery’s lawn, find 12 contemporary sculptures in the Sculpture Park.

    Mildura’s streetscapes are a punch of colour. Swirling strokes of paint blend the winding artery of the Murray River, red dirt and local characters into a story you can see with your own eyes, thanks to the Mildura City Heart’s Mural Art Project . Pick up a copy of the Murals of Mildura guide from the Visitor Information Centre.

    Follow the border of NSW and Victoria on a map and you’ll see it hugs the curves of a tiny island on the Murray. That’s Lock Island, where, as the sun and moon trade places, the island comes alive as darkness falls. The island is dotted with 12,500 firefly lights that lead you on a meandering path through the outback sunset. The installation is known as Trail of Lights and was created by the same visionary who dreamt up Field of Light at Uluṟu, Bruce Munro.

    Things to do in Mildura include exploring its rich cultural scene. From vibrant street art and ancient stories to exhibitions at the Mildura Arts Centre, Australia’s first regional gallery.
    Find culture around every corner.

    Wonder at ancient landscapes

    The landscapes of Mildura feel almost transcendental. The skyline bursts to life with reds, pinks, and deep, sparkly night skies.

    The nature will leave you in awe. See hues of pink water changing with the weather at Pink Lakes inside Victoria’s largest national park, Murray Sunset National Oark. Cast a line into Ouyen Lake. Watch the sunset against 70-metre tall red cliffs that reflect the setting sun. Or get the heart racing and sandboard down the Perry Sandhills dunes, formed 40,000 years ago at the end of an ice age.

    Just don’t leave without following the twists and turns of the Murray. Stroll or ride along the Shared River Front Path, or jump onboard a boat for a scenic ride.

    Your itinerary will be incomplete without a visit to UNESCO World Heritage-listed Mungo National Park . Head out with an Indigenous ranger to witness ancient campsites and footprints, before standing in awe of ancient civilisation near the discovery site of Mungo Man—Australia’s oldest human skeleton at 42,000 years old.

    Mungo National Park at night is a vast, silent landscape where ancient dunes glow under moonlight and stars blanket the sky in breathtaking clarity.
    Walk in the footsteps of ancient civilisation.

    Meet your home away from home

    On equal par with planning your meals and adventures, is finding the perfect place to relax at the end of each day.

    Sleep inside a Palm Springs postcard at Kar-Rama . A sleek boutique hotel complete with a butterfly shaped, sun-soaked pool. Here you’re staying right in the heart of Mildura but you’ll feel worlds away. Or if you really wish to connect with nature, a night glamping under the stars at Outback Almonds will have you spellbound.

    When in Mildura it’s only right to stay on one of the Murray River’s iconic houseboats . Wake up each day to the calm waters of the Murray lapping outside your window. Enjoy days full of river swims, fishing and exploring. All boats are solar-powered and can be self-skippered or moored along the river.

    A solar-powered houseboat on the Murray River in Mildura.
    Stay and play on the Murray in a solar houseboat.

    Start planning the perfect getaway at mildura.com .