These tiny towns are packed with personality – and now they’ve got the title to prove it.
Every year, each Aussie state reveals its most beloved destinations across three categories – the Top Tourism Town, Top Small Tourism Town and Top Tiny Tourism Town. NSW announced its winners last month. Now, it’s Victoria’s time to shine. Drum roll, please…
Victoria’s Top Tourism Town
Seaside Warrnambool is Victoria’s Top Tourism Town of 2025.
Say hello to Victoria’s Top Tourism Town of 2025 – Warrnambool! Open to towns with a population of 5,000 or more, this category recognises stand-out destinations that offer something truly special – and it’s not hard to see why Warrnambool took out top honours. Situated along the iconic Great Ocean Road and a three-hour drive from Melbourne, Warrnambool offers the perfect blend of regional charm and coastal bliss.
Take a dip in geothermal waters at Deep Blue Hot Springs.
Wander along the main drag to explore cosy cafes and vintage boutiques. Or head to the coast for beautiful beaches and scenic walking trails. It’s also a great jumping-off point for the Great Victorian Bathing Trail, a 900-kilometre tourist route that takes in some of the state’s best natural geothermal baths. Start in the heart of town at Deep Blue Hot Springs , a mineral-rich sanctuary of open-air rock pools.
Warrnambool combines coastal vibes with regional charm.
Add in friendly locals and a laid-back lifestyle, and Warrnambool’s win feels like a no-brainer. The regional city of Ballarat was hot on its heels, though, scoring the category’s silver award. Maybe 2026 will be your year, Ballarat!
Victoria’s Top Small Tourism Town
Discover the countryside charms of Mount Beauty.
Next up is Victoria’s Top Small Tourism Town – a category reserved for towns with a population between 1,500 and 5,000. And this year, the award goes to Mount Beauty! It’s all in the name here. This charming township, around a 4.5-hour drive from the state’s capital, sits at the base of Victoria’s highest peak, Mt Bogong.
Join a scenic horse-riding tour with Bogong Horseback Adventures.
Mount Beauty is home to some of Victoria’s most bucolic landscapes that have long attracted nature lovers and outdoor enthusiasts. From horse-riding tours with Bogong Horseback Adventures to bike tracks and hiking trails, visitors are spoilt for choice. Come the cooler months, the surrounding mountains are covered in snow, and with Mount Hotham only an hour away, it’s the perfect place to book for a cosy winter weekend.
Head to nearby Mt Hotham to hit the slopes come winter.
Port Fairy on the Shipwreck Coast, named after the 700+ vessels submerged in its waters, took out silver in the Top Small Tourism Town category this year. And while it may be a world away from the winner, its rich offerings made for fierce competition.
Victoria’s Top Tiny Tourism Town
Visit cosy country pubs in Trentham.
The final category shines the spotlight on Victoria’s pocket-sized towns – those with no more than 1,500 residents. Let’s hear it for the Top Tiny Tourism Town of 2025 – Trentham! Don’t let its size fool you. This historic village, under two hours north-west of Melbourne, sure packs a mighty punch. Sitting pretty atop the Great Dividing Range, Trentham has been enchanting visitors since it was established by gold prospectors in the 1850s.
The tiny town is home to a range of boutique stores.
Focus soon shifted to gems of a different kind – cosy country pubs, boutique stores and stylish accommodation like The Cosmopolitan Hotel – which solidified Trentham as a regional treasure. But there’s more to the suburb than its charming streetscapes. Aptly named Trentham Falls is the highest single-drop waterfall in Central Victoria, plunging more than 32 metres. Who knew one of Australia’s best waterfalls was just a five-minute drive from town?
Trentham Falls cascades over a basalt cliff for more than 32 metres.
Halls Gap claimed silver for the Top Tiny Tourism Town award. Known as the gateway to the Grampians, the village is another natural wonder. And while an abundance of waterfalls can also be found nearby, they couldn’t quite compete with Trentham’s crown jewel this year.
Bronze commendations for each category were awarded to Echuca, Portarlington and Whitfield, respectively, with all winners decided by the Victoria Tourism Industry Council .
Taylah Darnell is Australian Traveller's Writer & Producer. She has been passionate about writing since she learnt to read, spending many hours either lost in the pages of books or attempting to write her own. This life-long love of words inspired her to study a Bachelor of Communication majoring in Creative Writing at the University of Technology Sydney, where she completed two editorial internships. She began her full-time career in publishing at Ocean Media before scoring her dream job with Australian Traveller. Now as Writer & Producer, Taylah passionately works across both digital platforms and print titles. When she's not wielding a red pen over magazine proofs, you can find Taylah among the aisles of a second-hand bookshop, following a good nature trail or cheering on her EPL team at 3am. While she's keen to visit places like Norway and New Zealand, her favourite place to explore will forever be her homeland.
Located just an hour north-west of Melbourne, the largely undiscovered Macedon Ranges quietly pours some of Australia’s finest cool-climate wines and serves up some of Victoria’s best food.
Mention the Macedon Ranges and most people will think of day spas and mineral springs around Daylesford, cosy weekends away in the countryside or the famous Hanging Rock (of enigmatic picnic fame). Or they won’t have heard of the Macedon Ranges at all.
But this cool-climate destination has been inconspicuously building a profile as a high-quality food and wine region and is beginning to draw serious attention from oenophiles and epicureans alike.
The rise of Macedon Ranges wine
Barrels of liquid gold at Kyneton Ridge Estate Winery. (Image: Chloe Smith Photography)
With elevations ranging from 300 to 800 metres, Macedon Ranges vineyards are among the highest in the country. This altitude, combined with significant day/night temperature swings, makes for a slow ripening season, in turn nurturing wines that embody elegance and structure. Think crisp chardonnays, subtle yet complex pinot noirs and delicate sparkling wines, along with niche varietals, such as gamay and nebbiolo.
Despite the region’s natural advantages – which vary from estate to estate, as each site embodies unique terroir depending on its position in relation to the Great Dividing Range, soil make-up and altitude – the Macedon Ranges has remained something of an insider’s secret. Unlike Victoria’s Yarra Valley or Mornington Peninsula, you won’t find large tour buses here and there’s no mass marketing drawing crowds.
Many of the 40-odd wineries are family-run operations with modest yields, meaning the wineries maintain a personal touch (if you visit a cellar door, you’ll likely chat to the owner or winemaker themselves) and a tight sales circle that often doesn’t go far beyond said cellar door. And that’s part of the charm.
Though wines from the Macedon Ranges are just starting to gain more widespread recognition in Australia, the first vines were planted in the 1860s, with a handful of operators then setting up business in the 1970s and ’80s. The industry surged again in the 1990s and early 2000s with the entry of wineries, such as Mount Towrong, which has an Italian slant in both its wine and food offering, and Curly Flat , now one of the largest estates.
Meet the new generation of local winemakers
The Clydesdale barn at Paramoor. (Image: Chloe Smith Photography)
Then, within the last 15 years, a new crop of vignerons like Andrew Wood at Kyneton Ridge Estate , whose vineyard in 2024 was the first in the Macedon Ranges to be certified by Sustainable Winegrowing Australia; Geoff Plahn and Samantha Reid at Paramoor , who have an impressive cellar door with a roaring fire and studded leather couches in an old Clydesdale barn; and Ollie Rapson and Renata Morello at Lyons Will , who rapidly expanded a small vineyard to focus on top-shelf riesling, gamay, pinot noir and chardonnay, have taken ownership of local estates.
Going back to the early days, Llew Knight’s family was one of the pioneers of the 1970s, replacing sheep with vines at Granite Hills when the wool industry dwindled. Knight is proud of the fact that all their wines are made with grapes from their estate, including a light, peppery shiraz (some Macedon wineries purchase fruit from nearby warmer areas, such as Heathcote, particularly to make shiraz) and a European-style grüner veltliner. And, as many other wineries in the region do, he relies on natural acid for balance, rather than an additive, which is often required in warmer regions. “It’s all about understanding and respecting your climate to get the best out of your wines,” he says.
Curious residents at Kyneton Ridge Estate. (Image: Chloe Smith Photography)
Throughout the Macedon Ranges, there’s a growing focus on sustainability and natural and low-intervention wines, with producers, such as Brian Martin at Hunter Gatherer making waves in regenerative viticulture. Martin previously worked in senior roles at Australia’s largest sparkling winemaking facility, and now applies that expertise and his own nous to natural, hands‑off, wild-fermented wines, including pét‑nat, riesling and pinot noir. “Wild fermentation brings more complexity,” he says. “Instead of introducing one species of yeast, you can have thousands and they add different characteristics to the wine.”
The estate’s vineyard, where cool-climate grapes are grown. (Image: Chloe Smith Photography)
Most producers also focus on nurturing their grapes in-field and prune and pick by hand, thus avoiding the introduction of impurities and the need to meddle too much in the winery. “The better the quality of the fruit, the less you have to interfere with the natural winemaking process,” says Wood.
Given the small yields, there’s also little room for error, meaning producers place immense focus on quality. “You’re never going to compete in the middle [in a small region] – you’ve got to aim for the top,” says Curly Flat owner Jeni Kolkka. “Big wineries try to do things as fast as possible, but we’re in no rush,” adds Troy Walsh, owner and winemaker at Attwoods . “We don’t use commercial yeasts; everything is hand-harvested and everything is bottled here, so we bottle only when we’re ready, not when a big truck arrives.” That’s why, when you do see a Macedon Ranges product on a restaurant wine list, it’s usually towards the pointy end.
Come for the wine, stay for the food
Dining at Lake House Daylesford is a treat. (Image: Chloe Smith Photography)
If wine is the quiet achiever of the Macedon Ranges, then food is its not-so-secret weapon. In fact, the area has more hatted restaurants than any other region in Victoria. A pioneer of the area’s gourmet food movement is region cheerleader Alla Wolf-Tasker, culinary icon and founder of Daylesford’s Lake House.
For more than three decades, Wolf-Tasker has championed local producers and helped define what regional fine dining can look like in Australia. Her influence is palpable, not just in the two-hatted Lake House kitchen, but in the broader ethos of the region’s dining scene, as a wave of high-quality restaurants have followed her lead to become true destination diners.
The hatted Midnight Starling restaurant is located in Kyneton. (Image: Chloe Smith Photography)
It’s easy to eat well, whether at other hatted restaurants, such as Midnight Starling in the quaint town of Kyneton, or at the wineries themselves, like Le Bouchon at Attwoods, where Walsh is inspired by his time working in France in both his food offering and winemaking.
The beauty of dining and wine touring in the Macedon Ranges is that it feels intimate and unhurried. You’re likely to meet the winemaker, hear about the trials of the latest vintage firsthand, and taste wines that never make it to city shelves. And that’s worth getting out of the city for – even if it is just an hour down the road.
Delicate dishes on the menu at Midnight Starling. (Image: Chloe Smith Photography)
A traveller’s checklist
Staying there
Stay at the Cleveland Estate. (Image: Chloe Smith Photography)
Enjoy a four-course menu at the one-hatted Surly Goat in Hepburn Springs, Japanese-inspired fare at Kuzu in Woodend or unpretentious fine dining at Mount Monument , which also has a sculpture park.
Drinking there
A tasting at Passing Clouds Winery. (Image: Chloe Smith Photography)
Settle in for a tasting at Boomtown in Castlemaine, sample local drops at the cosy Woodend Cellar & Bar or wine-hop around the many cellar doors, such as Passing Clouds .
Boomtown Winery and Cellar Bar. (Image: Chloe Smith Photography)
Playing there
Idyllic scenes at Castlemaine. (Image: Chloe Smith Photography)
Wander through the seasonal splendour of Forest Glade Gardens , hike to the summit of Hanging Rock, or stroll around the tranquil Sanatorium Lake.
Purple flowers hanging from a tree. (Image: Chloe Smith Photography)
