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This coastal town just beat Byron Bay as Australia’s favourite

The votes are in –there’s a new favourite town on top.

For Australian Traveller’s 2025 Readers’ Choice Awards, we asked you to vote for your Aussie favourites, from the country’s top road trip to our most-loved wine region. But one of the most contested categories? The best town in Australia. And this year, an exciting newcomer has stolen hearts nationwide, beating another oft-lauded coastal town for the title.

Australia’s best town is…

Noosa, Queensland
Noosa is officially the best town to visit in Australia, as voted by you. (Image: David Wilcock)

Aussies, you’ve made your choice loud and clear. Leaving perennial favourites like Byron Bay and Margaret River in its wake, the sun-soaked haven of Noosa has officially taken the crown for best town in Australia this year – and it’s not hard to see why. Situated on Queensland’s Sunshine Coast, around a two-hour drive from Brisbane, Noosa has it all.

Keen for a seaside summer escape? Its golden stretch of coastline boasts some of the best beaches in the world. After something slower? Noosa’s hinterland offers lush forests, wild swimming holes and cosy off-grid stays for lazy, unhurried days. Whatever part you choose to explore, you’ll find endless ways to relax, reset and recharge.

Your guide to the best of Noosa

Noosa, Queensland
The Sunshine Coast gem is a haven for holidaymakers. (Image: Jesse Lindemann)

Whether you’re a long-time fan or its new title has finally convinced you to go, there’s no denying Noosa deserves a spot on your holiday list. The coastal town is practically brimming with things to see and do, but if you’re limited on time, there are a few experiences you won’t want to miss. Lucky for you, we’ve got the itinerary sorted.

Start with a trip to the Noosa Everglades, about 30 minutes north of town. Alongside the USA’s Florida Everglades, it’s one of just two everglade systems in the world and among the oldest waterways on the planet. It also spans two UNESCO Biosphere Reserves, the Noosa and Great Sandy.

Canoeing through the Noosa Everglades in Queensland
Join a canoe tour to see the Noosa Everglades up close. (Image: Tourism Australia)

A tour with Everglades Eco Safaris will take you deep into the heart of this natural wonder, where expert guides navigate the waterways and share fascinating insights into the flora and fauna that call it home.

Guests can choose between a tranquil river cruise and an immersive canoe adventure, both running for 4.5 hours. There are plenty of other outdoor nature experiences on offer, too – think whale-watching, hiking, surf lessons and even skydiving.

Noosaville Brewery in Noosa, Queensland
The coastal town is dotted with local breweries serving craft beer. (Image: Tourism Noosa/Amy Higg Photo)

Rather just sit back and relax? Noosa’s got you covered. Home to dreamy day spas designed to soothe even the most stressed-out souls, relaxation here is a non-negotiable. With the knots in your back a distant memory, you’re free to wander local markets touting handmade wares, dine at restaurants heroing fresh seafood and sip your way through Noosa’s hitlist of breweries and distilleries.

Seahaven Noosa in Noosa, Queensland
Soak up the sunshine during a stay at Seahaven Noosa.

You’ll find a range of accommodation options, too. Noosa welcomes everyone – families with little ones, couples on honeymoon and travellers going solo are all catered to.

If you’re travelling on a budget, book into one of Noosa’s comfy caravan parks. Nestled among the paperbarks, Habitat Noosa is a great option, offering both camping and glamping sites. Got holiday cash to splash? Seahaven Noosa is among the town’s hottest stays with its spacious suites, beachfront pool and proximity to Hastings Street.

Need tips, more detail or itinerary ideas tailored to you? Ask AT.

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The runners-up for Australia’s best town

Noosa, Queensland
Noosa beat towns like Byron Bay, Mudgee and Margaret River. (Image: Tourism Australia)

While Noosa took out the top spot in 2025, it faced some fierce competition along the way. Consistent favourite, Byron Bay missed out on the top spot but still made it into the list as a runner-up, as well as claiming the title of best wellness destination in Australia.

Other contenders included Port Douglas in Queensland and WA’s Margaret River. Mudgee in NSW was also close behind, instead taking out best country escape thanks to its world-class wineries, destination diners and charming regional stays.

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Taylah Darnell
Taylah Darnell is Australian Traveller's Writer & Producer. She has been passionate about writing since she learnt to read, spending many hours either lost in the pages of books or attempting to write her own. This life-long love of words inspired her to study a Bachelor of Communication majoring in Creative Writing at the University of Technology Sydney, where she completed two editorial internships. She began her full-time career in publishing at Ocean Media before scoring her dream job with Australian Traveller. Now as Writer & Producer, Taylah passionately works across both digital platforms and print titles. When she's not wielding a red pen over magazine proofs, you can find Taylah among the aisles of a second-hand bookshop, following a good nature trail or cheering on her EPL team at 3am. While she's keen to check out places like Scotland and North America, her favourite place to explore will always be her homeland.
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From reef to rainforest: Discover the best Port Douglas experiences

(Credit: TTNQ)

    Lucy Cousins Lucy Cousins
    Ancient rainforest, coral reefs, laid-back luxury and adrenaline-fuelled adventures, Port Douglas offers a side of Australia unlike anywhere else.

    Mornings in Port Douglas start with a beautiful symphony. As day breaks, the lyrical calls of Rainbow Lorikeets, cries of the sulphur-crested cockatoos and rhythmic Coral Sea waves create a colourful soundtrack for Tropical North Queensland’s sunrise. If there’s one place in Australia that captures the sweet spot between luxury and laid-back living, it’s here. This small, seaside village has just enough glamour to feel indulgent and just enough barefoot charm to make you feel like you’ve escaped the chaos of everyday life.

    Whether you’re diving into the warm waters on Four Mile Beach or enjoying an ice-cold drink and a Barramundi burger overlooking the marina, Port Douglas offers more than just a seaside holiday.

    Local gourmet goodies

    Nautilus restaurant port douglas
    Nab an open-air table beneath a canopy of palms at Nautilus. (Image: Toby Stanley)

    The tropical food scene in Port Douglas is influenced by the rich agricultural regions surrounding it, with fresh produce arriving daily from nearby farms and tropical growers across the region. At Nautilus – a hidden, palm-fringed restaurant just off Macrossan Street – the menu showcases regional flavours. Its Signature Nautilus Mango Soufflé is a long-time favourite.

    Nearby, Hi-Tide by the Beach offers a relaxed way beachfront dining experience overlooking the Coral Sea. From crocodile and lemon myrtle spring rolls to wild barramundi and a volcanic hot stone steak, taste the diverse flavours of Tropical North Queensland.

    Visitors can also explore the region’s local markets. Port Douglas Markets offers artisan products and tropical treats each Sunday, while the Saturday morning Mossman Markets is the place for fresh local produce from the surrounding farming community.

    Just outside of Port Douglas, Ospreys at Thala Beach Nature Reserve has one of the region’s most memorable dining outlooks. Perched on a small headland between rainforest and sea, take in views across the coastline and mountains while you dine. The seasonal menu highlights local seafood, tropical fruits and native ingredients sourced from across the region

    Travelling with young humans

    Hartley's Crocodile Adventures port douglas
    Catch a spectacle at Hartley’s Crocodile Adventures. (Credit: TTNQ)

    Port Douglas caters for all types of visitors, but families especially love the walkable streets, wide beaches and range of activities nearby. An attraction that never fails to delight all ages is Hartley’s Crocodile Adventures – a wildlife sanctuary and ecotourism park with some of the region’s largest crocodiles. Here, you’ll also find koalas, cassowaries, turtles and other Australian wildlife.

    For something slower paced, sit back and enjoy a tranquil visit aboard the historic Lady Douglas River Cruise. Glide along the calm waters of Dickson Inlet, keeping an eye out for birdlife and estuarine crocodiles along the mangroves. Children can take part in activity sheets onboard and even have the opportunity to help steer the boat.

    This region is also deeply connected to Indigenous culture, and a Dreamtime Walk is one way to learn about it. Discover the stories, traditions and connection to Country of the local Kuku Yalanji people from local Indigenous guides, while exploring the rainforest and waters of Mossman Gorge.

    Exploring local waterways

    Coya Beach port douglas
    Walk along the peaceful Cooya Beach. (Credit: TTNQ)

    Join a guided tour with Walkabout Cultural Adventures to explore the peaceful Cooya Beach. Led by deeply knowledgeable local Aboriginal guides, try seasonal local bush tucker, take in the beautiful landscape and gain insight into the history, culture and traditions of this land.

    Surrounded by dense canopy and ancient species, nearby Hartley’s Creek Falls are at their finest after rain. These beautiful falls are reached via a lush rainforest walk that winds through creek crossings, towering greenery and moss-covered boulders.

    To swim where the locals swim, head out past local farms and into the foothills of the Mossman River to Shannonvale – a low-key freshwater swimming hole surrounded by sun-warmed rocks and deep pockets of clear water. It’s a quiet area to spend a few hours retreating from the world.

    Adrenaline adventures

    Sailaway Port Douglas
    Take to the ocean with Sailaway Port Douglas. (Credit: TTNQ)

    One of the most high-octane ways to enjoy the nature of Tropical North Queensland is white-water rafting down the impressive Barron River. With Grade two and Grade three rapids, expect plenty of splashing, some teamwork, and a few moments where everyone in the raft screams and laughs at the same time.

    Join Back Country Bliss for the most unique floating experience you’ll ever encounter. Head into the rainforest and float along the serene Mossman River on your individual board, taking in the sights and sounds of the ancient landscape around you.

    If you prefer ocean swimming, Sailaway Port Douglas explores the idyllic Low Isles and the outer reef on their snorkelling tours. Enjoy the Great Barrier Reef from above or below and look out for coral gardens, giant clams, colourful reef fish and, if you’re lucky, sea turtles.

    For land-lovers, the Devil’s Thumb is a challenging but rewarding hike with incredible views over the coast and endless cane fields. This 10km return hike will take around six to eight hours, so leave a whole day and pack snacks!

    Experiences that give back

    Skyrail Rainforest Cableway port douglas experiences
    See the rainforest from above on The Skyrail Rainforest Cableway. (Credit: TTNQ)

    With two UNESCO World Heritage-listed sites – the Great Barrier Reef and the Wet Tropics of Queensland rainforest region – it’s not surprising Tropical North Queensland is a hub for eco-tourism. The stunning Daintree Ecolodge was founded on the principles of minimising environmental impact, supporting the local community and teaching guests about the local Indigenous culture. Their elevated rainforest-style ‘bayans’ are tucked among the trees, bringing nature into every part of a guest’s stay.

    Further down the coast, the luxury bungalows and treetop hideaways of Thala Beach Nature Reserve are dotted across 45 acres of protected headland, forest and beach. The property’s design intentionally preserves large areas of native vegetation and beachfront ecosystem, while conserving the surrounding habitat. The private beach and various swimming pools offer a cool retreat from the heat of the day, while the main lodge offers the perfect place to read and relax.

    The Skyrail Rainforest Cableway, a 7.5-kilometre cableway between Cairns and nearby Kuranda, has won multiple tourism and environmental awards. It’s also the first tourism attraction in the world to achieve Platinum EarthCheck Accreditation, for its long-term environmental management and sustainability initiatives.

    Start planning your Port Douglas adventure at tropicalnorthqueensland.org.au.