Australia’s top 10 towns for 2025 revealed

hero media
From sun-drenched beaches to heritage gems, these winners highlight Australia’s must-visit towns for the year ahead.

Each year, Wotif gathers intel from travel-savvy Aussies to spotlight trending towns on the rise. The 2025 winners have been revealed, with a NSW coastal destination taking the top spot and dethroning Bendigo, which reigned in 2024, while Albury held the crown in 2023. If you’re looking for your next adventure, start here.

1. Port Stephens, NSW

Windy sunset from Winda Woppa Reserve, overlooking Wind Woppa Lagoon and views to Mt Tomaree, Stephens Peak and Shoal Bay.
Port Stephens is Australia’s top town for 2025. (Image: Getty Images/lovleah)

Deservedly taking out the top spot, Port Stephens is famous for dolphin and whale watching, pristine beaches, towering sand dunes and its relaxed coastal lifestyle. Whether you’re tackling the Tomaree Head Summit Walk or dining on fresh seafood in Nelson Bay, there’s something for everyone in this dreamy destination. With not one, but three NSW towns on the list this year, Destination NSW Acting CEO Karen Jones says this recognition reinforces NSW’s position as a must-visit destination: “With three NSW towns – Port Stephens, Kingscliff, and Yamba – securing spots in Wotif’s top 10, more than any other state, it highlights the unrivalled diversity of experiences across regional NSW. From Kingscliff’s boutique coastal charm to Yamba’s laidback surf culture, our state offers a unique blend of experiences that resonate with visitors year after year."

2. Cairns, Qld

Golden hour over the ferris wheel, treetops, lagoon and hilly backdrop of the esplanade at Cairns - Coral Sea, Cairns; Far North Queensland, Australia
Cairns is a tropical playground packed with adventure. (Image: Getty Images/Jina Ihm)

A gateway to the Great Barrier Reef and the Daintree Rainforest, Cairns is a tropical playground packed with adventure. Whether you’re snorkelling among vibrant marine life, chasing waterfalls in the Atherton Tablelands or exploring the nearby Palm Cove, there’s no shortage of experiences to tick off your bucket list. Plus, with its thriving food scene and vibrant markets, Cairns is the heart of Tropical North Queensland.

3. Mandurah, WA

Santi Ikto by Thomas Dambo Giants of Mandurah
The Giants of Mandurah are a huge drawcard.

Just an hour south of Perth in south west WA, Mandurah is a dream location for boating, fishing and wildlife spotting. From exploring its Venetian-style canals to hopping on a dolphin cruise, Mandurah is all about getting out on the water. It’s also home to the renowned Giants of Mandurah, where visitors can see five striking large-scale art pieces by Danish recycle artist Thomas Dambo.

4. Denmark, WA

Elephant Rocks in Denmark WA
Visit Elephant Rocks in Denmark. (Image: Tourism Western Australia)

If you’re after breathtaking coastal scenery, boutique wineries and lush national parks, Denmark should be high on your list. This charming town is known for Elephant Rocks and Greens Pool, where turquoise waters meet dramatic rock formations. The region’s cool-climate wines and farm-fresh produce add to its appeal, making it a top pick for foodies and nature lovers alike.

5. Beechworth, Vic

Beechworth building in Victoria
Beechworth is one of Victoria’s most charming towns.

Steeped in gold rush history, Beechworth is one of Victoria’s most charming towns, filled with well-preserved heritage buildings and boutique shopping. But it’s not all about history – the town’s vibrant food scene, including the legendary Beechworth Bakery, is just as enticing.

6. Port Campbell, Vic

Ocean Rock Formation And Cliffs On Beach Against Sky In Great Ocean Road Australia
The Twelve Apostles are a sight to behold. (Image: Getty Images/EyeEm Mobile GmbH)

Home to the Twelve Apostles, Port Campbell is an essential stop along the Great Ocean Road. This small coastal town offers jaw-dropping views, rugged cliffs and iconic natural landmarks like the Loch Ard Gorge and London Arch. It’s also a great base for exploring the surrounding national parks and scenic lookouts.

7. Murray Bridge, SA

Monarto Safari Park
Monarto Safari Park is breathing life into Murray Bridge.

Sitting along the mighty Murray River, this South Australian town is all about waterfront relaxation and outdoor adventure. Home to the newly announced Monarto Safari Park, opening in May, Murray Bridge is about to be the 2025 destination.

8. Kingscliff, NSW

Kingscliff beach
Kingscliff is in NSW’s Tweed region.

Nestled on NSW’s Tweed Coast, Kingscliff is a laid-back beach town with an impressive food and wellness scene. The town is known for its white sandy beaches, top-notch surf breaks and fresh local produce – including the famous Tropical Fruit World.

9. Yamba, NSW

Horizontal high angle landscape photo of popular travel destination, Main Beach, Yamba, with people swimming, breaking waves, Pandanus palm trees, coastal scrub forest and Norfolk Pine trees growing on the grass areas above the beach.
Yamba is the go-to place to be in summer. (Image: Getty Images/lynnebeclu)

Yamba is a seaside escape known for its stunning beaches, coastal vibes and incredible seafood. It’s the kind of place where one visit turns into many.

10. Mackay, Qld

Aerial drone image at sunrise over Cape Hillsborough with blue water and green rainforest and nice morning warm sunlight
Base yourself in Mackay as you visit Cape Hillsborough. (Image: Getty Images/Sell Online Marketing)

Mackay is an underrated Queensland gem. It’s the perfect base for exploring the Whitsundays and Eungella National Park (home to wild platypuses). If you’re looking for an off-the-beaten-path Queensland adventure, Mackay delivers.

Emily Murphy
Emily Murphy is Australian Traveller's Email & Social Editor, and in her time at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? Tasmania and The Kimberley.
See all articles
hero media

No time to hibernate: experience the best of winter in NSW

Whales breaching, fires crackling and slow-cooked feasts that make the cold so cosy, one might wish it lasted longer. Winter is no time to stay at home in NSW.

When the mercury drops, winter in NSW comes into its own. Beaches are quieter, the air is crisper and hearty food tastes even better when there’s ice on the windows.

Winter here isn’t for hiding away. It’s for long walks, deep baths, deeper reds and the kind of fireside lounging that feels simultaneously indulgent and entirely deserved after a day of exploring. From whale-watching up north to moodily lit bushwalks and pastry pilgrimages, we’ve mapped out your new favourite season.

a beach winter in nsw
From coastal walks to tasty delights, winter in NSW is a time to get out and about.

The Tweed

In winter, the NSW north coast has a front-row seat to one of nature’s greatest migrations. From May to November, humpbacks cruise past the Tweed coast between Antarctica and the Great Barrier Reef. Spot them from the Cabarita Beach headland or get up closer with a boat cruise.

Inland, find the Tweed Regional Gallery & Margaret Olley Art Centre , which is home to a rotating cast of big-name exhibitions (including Monet).

Later, grab a table at Bistro Livi , where the modern Spanish menu features whipped salt cod on toast and spanner crab with curry butter and spelt flatbread. Stick around to poke through the artist studios and indie boutiques of M|Arts Precinct .

visitors at Tweed Regional Gallery & Margaret Olley Art Centre
Browse the art. (Image: Destination NSW)

The next day, jump aboard the Indigenous Lunch Cruise with Tweed Escapes. You’ll cruise upriver listening to yarns from local Indigenous guides, stop at the Minjungbal Aboriginal Cultural Museum and tuck into lemon myrtle-crusted snapper.

Next, drive out to Farm & Co to pull apart some juicy smoked lamb shoulder with green olive tapenade while gazing out over the macadamia fields and avocado groves of this working farm.

End the day at Mantra on Salt Beach where you’ll enjoy beach access, a heated rock spa and a lagoon pool.

dining room at Bistro Livi
Taste modern Spanish at Bistro Livi.

Blue Mountains

The cold season is hands down the best time to visit the Blue Mountains. Temperatures are perfect – sunny enough for hikes, and crisp enough at night for snuggling up.

For a trip that equally soothes and stirs, start with a meditative meander through the national park’s eucalypts and Australian wildflowers. Brave the steepest passenger railway in the world, Scenic Railway , then hop the Skyway aerial cable car for unrivalled Three Sisters views.

Thaw out at the Japanese Bath House in South Bowenfels. Soak in steamy outdoor onsens filled with natural mineral water and mountain views, wander the rose and zen gardens, or sip hot drinks in the tea house.

group leader at Blue Mountains Stargazing
Rug up for Blue Mountains Stargazing. (Image: Destination NSW)

Afterwards, head to Ates in Blackheath, where everything revolves around a 150-year-old ironbark-fuelled oven – like the wood-roasted duck with nectarines and Szechuan spice. Or visit Tempus Katoomba , which leans experimental and sustainable, serving up dishes like braised fennel with cumin, spiced yogurt and Aleppo pepper.

Rug up and head into the night with Blue Mountains Stargazing . Sessions are guided by astrophysicists, helping you understand what you’re looking at as you look into deep space.

Wrap it all up at Fairmont Resort Blue Mountains – MGallery Collection . There’s a whiskey bar in the basement (and crackling fires that make a dram taste even better), indoor and outdoor pools and a day spa. Kids will love the mirror maze and ice rink, too.

dishes laid out on table at Fairmont Resort Blue Mountains
End the day with delicious meals at Fairmont Resort Blue Mountains. (Image: Destination NSW)

Southern Highlands

Good food and wine by the fire, experienced between sifting through second-hand treasures, is a winter vibe in Bowral.

Start with a lap around Dirty Janes , an antique and vintage market. Recover from your shopping frenzy at Bendooley Book Barn , where floor-to-ceiling shelves and a roaring fire set the tone for an afternoon of red wine or hot coffee.

When it’s time to eat, head to Hickory’s Restaurant & Bar , Peppers Craigieburn Bowral’s onsite restaurant. Try the crispy pork belly with Granny Smith crisps and apple gel, or ocean trout with wakame, lemon gel and pickled radish.

couple looking through Dirty Janes in bowral
Wander the antiques at Dirty Janes. (Image: Destination NSW)

Another option, Onesta Cucina , does Italian with flair. For something more casual (with cocktails), Flour Bar swings between brunch and dinner, with an onsite bakery, over 400 wines and a hidden deli in the old bank vault.

Later, clamber Mt Gibraltar , where trails wind through eucalypt forest to views over Bowral and Mittagong.

Stay at Peppers Craigieburn Bowral , a century-old estate with open fires, elegant lounges and a nine-hole golf course.

woman and her dog winter in nsw at Peppers Craigieburn Bowral
Stay cosy at Peppers Craigieburn Bowral.

Penrith

Shake off winter inertia with an adrenaline boost out in Penrith. Kick things off with a kayak paddle on the Nepean River with Horizon Line, or head to Cables Wake Park , where cold-weather wetsuits take the edge off a wipeout.

For something a bit more cruisy, opt for the Nepean Belle Paddlewheeler for slow-floating views and a hot cuppa.

kayakers on the nepean river in penrith
Head out on the Nepean River. (Image: Destination NSW)

Refuel at Marcel Bar & Bistro , where reimagined European comfort food – like seafood risotto in bisque with little neck clams and Moreton Bay bugs – is king. Then check in at the Pullman Sydney Penrith , the area’s first international five-star hotel, to enjoy your well-earned rest.

Pullman Penrith
Set yourself up at Pullman Penrith.

Start planning your NSW winter getaway at all.com.