Australia’s top 10 towns for 2025 revealed

hero media
From sun-drenched beaches to heritage gems, these winners highlight Australia’s must-visit towns for the year ahead.

Each year, Wotif gathers intel from travel-savvy Aussies to spotlight trending towns on the rise. The 2025 winners have been revealed, with a NSW coastal destination taking the top spot and dethroning Bendigo, which reigned in 2024, while Albury held the crown in 2023. If you’re looking for your next adventure, start here.

1. Port Stephens, NSW

Windy sunset from Winda Woppa Reserve, overlooking Wind Woppa Lagoon and views to Mt Tomaree, Stephens Peak and Shoal Bay.
Port Stephens is Australia’s top town for 2025. (Image: Getty Images/lovleah)

Deservedly taking out the top spot, Port Stephens is famous for dolphin and whale watching, pristine beaches, towering sand dunes and its relaxed coastal lifestyle. Whether you’re tackling the Tomaree Head Summit Walk or dining on fresh seafood in Nelson Bay, there’s something for everyone in this dreamy destination. With not one, but three NSW towns on the list this year, Destination NSW Acting CEO Karen Jones says this recognition reinforces NSW’s position as a must-visit destination: “With three NSW towns – Port Stephens, Kingscliff, and Yamba – securing spots in Wotif’s top 10, more than any other state, it highlights the unrivalled diversity of experiences across regional NSW. From Kingscliff’s boutique coastal charm to Yamba’s laidback surf culture, our state offers a unique blend of experiences that resonate with visitors year after year."

2. Cairns, Qld

Golden hour over the ferris wheel, treetops, lagoon and hilly backdrop of the esplanade at Cairns - Coral Sea, Cairns; Far North Queensland, Australia
Cairns is a tropical playground packed with adventure. (Image: Getty Images/Jina Ihm)

A gateway to the Great Barrier Reef and the Daintree Rainforest, Cairns is a tropical playground packed with adventure. Whether you’re snorkelling among vibrant marine life, chasing waterfalls in the Atherton Tablelands or exploring the nearby Palm Cove, there’s no shortage of experiences to tick off your bucket list. Plus, with its thriving food scene and vibrant markets, Cairns is the heart of Tropical North Queensland.

3. Mandurah, WA

Santi Ikto by Thomas Dambo Giants of Mandurah
The Giants of Mandurah are a huge drawcard.

Just an hour south of Perth in south west WA, Mandurah is a dream location for boating, fishing and wildlife spotting. From exploring its Venetian-style canals to hopping on a dolphin cruise, Mandurah is all about getting out on the water. It’s also home to the renowned Giants of Mandurah, where visitors can see five striking large-scale art pieces by Danish recycle artist Thomas Dambo.

4. Denmark, WA

Elephant Rocks in Denmark WA
Visit Elephant Rocks in Denmark. (Image: Tourism Western Australia)

If you’re after breathtaking coastal scenery, boutique wineries and lush national parks, Denmark should be high on your list. This charming town is known for Elephant Rocks and Greens Pool, where turquoise waters meet dramatic rock formations. The region’s cool-climate wines and farm-fresh produce add to its appeal, making it a top pick for foodies and nature lovers alike.

5. Beechworth, Vic

Beechworth building in Victoria
Beechworth is one of Victoria’s most charming towns.

Steeped in gold rush history, Beechworth is one of Victoria’s most charming towns, filled with well-preserved heritage buildings and boutique shopping. But it’s not all about history – the town’s vibrant food scene, including the legendary Beechworth Bakery, is just as enticing.

6. Port Campbell, Vic

Ocean Rock Formation And Cliffs On Beach Against Sky In Great Ocean Road Australia
The Twelve Apostles are a sight to behold. (Image: Getty Images/EyeEm Mobile GmbH)

Home to the Twelve Apostles, Port Campbell is an essential stop along the Great Ocean Road. This small coastal town offers jaw-dropping views, rugged cliffs and iconic natural landmarks like the Loch Ard Gorge and London Arch. It’s also a great base for exploring the surrounding national parks and scenic lookouts.

7. Murray Bridge, SA

Monarto Safari Park
Monarto Safari Park is breathing life into Murray Bridge.

Sitting along the mighty Murray River, this South Australian town is all about waterfront relaxation and outdoor adventure. Home to the newly announced Monarto Safari Park, opening in May, Murray Bridge is about to be the 2025 destination.

8. Kingscliff, NSW

Kingscliff beach
Kingscliff is in NSW’s Tweed region.

Nestled on NSW’s Tweed Coast, Kingscliff is a laid-back beach town with an impressive food and wellness scene. The town is known for its white sandy beaches, top-notch surf breaks and fresh local produce – including the famous Tropical Fruit World.

9. Yamba, NSW

Horizontal high angle landscape photo of popular travel destination, Main Beach, Yamba, with people swimming, breaking waves, Pandanus palm trees, coastal scrub forest and Norfolk Pine trees growing on the grass areas above the beach.
Yamba is the go-to place to be in summer. (Image: Getty Images/lynnebeclu)

Yamba is a seaside escape known for its stunning beaches, coastal vibes and incredible seafood. It’s the kind of place where one visit turns into many.

10. Mackay, Qld

Aerial drone image at sunrise over Cape Hillsborough with blue water and green rainforest and nice morning warm sunlight
Base yourself in Mackay as you visit Cape Hillsborough. (Image: Getty Images/Sell Online Marketing)

Mackay is an underrated Queensland gem. It’s the perfect base for exploring the Whitsundays and Eungella National Park (home to wild platypuses). If you’re looking for an off-the-beaten-path Queensland adventure, Mackay delivers.

Emily Murphy
Emily Murphy is Australian Traveller's Email & Social Editor, and in her time at the company she has been instrumental in shaping its social media and email presence, and crafting compelling narratives that inspire others to explore Australia's vast landscapes. Her previous role was a journalist at Prime Creative Media and before that she was freelancing in publishing, content creation and digital marketing. When she's not creating scroll-stopping travel content, Em is a devoted 'bun mum' and enjoys spending her spare time by the sea, reading, binge-watching a good TV show and exploring Sydney's vibrant dining scene. Next on her Aussie travel wish list? Tasmania and The Kimberley.
See all articles

Your first look at Australia’s brand-new luxury camp

    Kate BettesBy Kate Bettes
    hero media
    The heavens take centre stage at this Outback NSW glamping lodge.

    Crane your neck. Look up. If it’s nighttime in a major Australian city, you might see a faint dusting of stars. Now imagine yourself out in the bush. Here, those stars aren’t just scattered dots – instead, they’re smudged across the sky in endless, glittering streaks. Welcome to Wilderluxe Lake Keepit , a new glamping lodge in one of the most picturesque corners of outback NSW.

    Between its eight stargazing tents, Gilay Guest Lounge, and shared tales of the Dreamtime night sky, this retreat is designed to exist in harmony with the breathtaking lake and surrounding landscape. Intrigued? Here’s everything you need to know.

    Bathed in warm light, a couple watches the sun dip beyond the horizon.
    Watch the sky melt into magic at Wilderluxe.

    Getting to Wilderluxe Lake Keepit

    Wilderluxe Lake Keepit is in the NSW Northern Tablelands, bordered by the Great Dividing Range. The lake itself is hard to miss: this mammoth body of water is two-thirds the size of Sydney Harbour.

    Just 40 minutes from Tamworth and close to Gunnedah, it’s on the inland route between Sydney and Byron Bay. Drive or take one of the daily flights to Tamworth’s airport.

    Aerial view of Wilderluxe.
    Let vast waters and towering ranges set the scene for your escape.

    Wilderluxe Lake Keepit rooms

    Don’t settle for a paltry room when you can sleep directly under the cosmos. Wilderluxe offers eight domed ‘Star Tents’ , all named after Aboriginal sky stories – like Djirri Djirri, the sacred messenger bird, Baiame, the Sky Father and great creator, and Dhinawan, the Emu in the Sky constellation.

    On a clear night, use your tent’s retractable roof for gazing above or wander to the outdoor bathtub on your private deck to soak under the night sky. No need to go anywhere. You can stay put come evening with a kitchenette inside and a gas barbecue on the deck.

    A couple gazes up at a sky ablaze with stars at Wilderluxe.
    Sleep beneath the stars.

    Style and character

    When it comes to aesthetics, Wilderluxe Lake Keepit stays on trend. The encampment blends with its surroundings, building up layers of minimalist visuals that mirror the ever-changing curves of the water.

    Earthy tones, natural materials and timber finishes also anchor the retreat in its bushland surrounds. It’s enough to deepen the sense of calm you’ll experience as you drive off-grid, and this is only heightened as you spot kangaroos grazing at dawn or hear the chatter of native birds by the lake.

    The dreamy sunset at Wilderluxe.
    Go off-grid in style at Wilderluxe Lake Keepit.

    Wilderluxe Lake Keepit dining

    ‘Dinner and a show’ hits differently with the property’s Big Sky dinner experience . Hosted in the Gilay Lounge, enjoy complimentary drinks and a grazing table with the host, followed by a screening of Big Sky Dreaming, a film produced exclusively for Wilderluxe guests in which Kamilaroi storyteller Uncle Len Waters narrates tales of the Dreaming above.

    Once your imagination has been fed, it’s time to take a seat fireside for a glass of Australian port and a serving of s’mores.

    Keen to explore the wider area? Staff can provide barbecue and picnic hampers, stuffed with regional meats, cheeses and organic local fare.

    Wilderluxe Lake Keepit facilities

    While you could very well spend all your time in your tent, sometimes it’s time to hit pause on the celestial show. Instead, make your way up to the Gilay Guest Lounge, where you can relax on the deck overlooking the lake or the outdoor fire pits. It’s a great way to unwind and clink glasses with other stargazers.

    The Gilay Lounge with the view of the lake.
    Unwind by the fire and raise a glass at Gilay Lounge.

    Wilderluxe Lake Keepit experiences

    No need to turn nocturnal; when the sun rises, there are still plenty of ways to touch the sky.

    Lake Keepit hosted the 2020 Women’s World Gliding Championships, and it’s one of the best places in Australia to stretch your wings. The local Soaring Club operates year-round, meaning you can book a gliding experience any day of the year – or opt for a scenic flight to take in the vast beauty from above.

    Prefer to keep your feet on solid ground? There are plenty of walking and cycling trails in and around the area. Luckily, bikes are part of the Wilderluxe package. All you have to do is ask a staff member for their favourite route, throw a picnic onto the back and cycle off into the great beyond.

    Alternatively, nab a stand-up paddleboard (SUP) or kayak and head out onto the lake. Or, if you’re feeling lucky, borrow a fishing rod and try your chances.

    A person kayaking through serene waters.
    Paddle into peace.

    The details

    A two-night minimum twin-share accommodation package includes Big Sky dinner and drinks experience, plus daily continental breakfast. As well as access to leisure equipment including mountain bikes, kayaks, SUPs and fishing gear.

    The interiors of the glamping tent.
    Let nature restore you, while luxury takes care of the rest.

    Start planning your outback glamping adventure at wilderluxe.com.au.